VE Podcast #74: Matthew O’Dell (USMC/Entrepreneur)




Veteran Empire with Timothy Lawson, USMC show

Summary: Marine and Army veteran Matthew is the owner of Reveille Joe Coffee Co. in Murfreesboro, Tenn. Reveille Joe provides a “comfortable, tranquil, living room atmosphere” where veterans can find all of the information they need and speak openly about their issues. “We might not have the answer but we know how to find the people who do,” Matthew said.The coffee shop was inspired by his personal experiences overcoming depression after leaving the military. Matthew demystifies Reveille Joe's name, the mission and the menu and gives advice about starting a business.“If your mission is to make a million dollars, you’re in the wrong business…If your mission is to help a million veterans within the timeframe of your business being open then you have a successful mission whether you’ve helped a million or not, you’ve helped one.”Learn more at http://www.reveillejoe.com/The featured track is by a non-vet friend of W.R.A.T.H., Bless the Mastermind with “G.O.A.T.” (Greatest of All Time)