Summary: Welcome to Monday folks. I'm glad the weekend is over, too much socialising for my liking. Back to the solitary comforts of Internet business...ahh. A big happy birthday to America as well. Today I offer you a podcast about flyers. I'd say one of the first methods that a new business owner thinks to advertise with is a flyer. It doesn't matter what type of business you run, you can usually bang together some text and get out there and convert a few people to customers. In particular in this podcast I talk about: The importance of using a benefit as the main selling text-line in your flyer. How I used flyers as the main advertising method for my English school. Using a call to action at the end of the flyer to elicit an immediate response. Tracking and testing the results of your flyers. [ Download MP3 | iTunes | Soundcloud ]
