TWiLBM CLXVII (#167): SMS'ing the homeless




This Week in Location Based Marketing (Video) | Mobile marketing | context marketing | smartphone marketing | SMS marketing | context-based marketing show

Summary: Welcome to episode #167. On the show: Toshiba's smartphone-linked signage; The Hello Lamp Post project gives voice to the inanimate; AT&T partners with Sabre; Google patents the transportation-aware ad; AdTile's new reward-based motion ads; Quest brings in $500K to take on Jelly; HandUp helps the homeless in SFO. Our Mobile Minute with Chuck Martin ponders the need of store hours in the age of mobile; Our app of the week is Mynd Calendar; Our special guest is newly-acquired Donna founder Kevin Cheng.   Full show notes can be found here: http://untether.tv/2014/twilbm-clxvii-167-smsing-the-homeless/