It Can Wait: Don't Text and Drive




TxDOT-Statewide Podcast show

Summary: It's not often that a service provider of any kind tells its customers not to use its products, but that's just what AT&T is doing with its "It Can Wait" program, aimed at putting an end to the American addition to texting and driving. For more, I spoke with Jim Carter, Assistant VP of Market Research and Analysis for AT&T, during the 9th Annual Texas Transportation Forum.