#26: B2B Viral Content, Princeton Gets Face(book)'d, and News Aggregates...Again




TearDownShow show

Summary: It's episode 26! On this episode we talk about viral content and whether it works in a B2B marketing context, plus we ask why don't news aggregation apps take off the same way that search and social networks do. Guests are: Alan Stafford (www.twitter.com/alanstafford), senior marketing content manager for SuccessFactors Josh Gingold (www.twitter.com/joshgingold), Director of Content Marketing for Ziff Davis And your hosts: Michael Wolf (www.twitter.com/michaelwolf), the analyst, of NextMarket Insights David Spark (www.twitter.com/dspark), the brand journalist, of Spark Media Solutions. Trends/Opportunities of the Week Hackers are winning - Math wizard hacks OKCupid to find his true love. And a fun video that answers the question: "Why Nerds are Cool" Who will offer the first Internet TV service? Media disruptors of the week: Marvel and Star Wars Twitter conversation Google Glass Sex App Today’s topics: Facebook to Princeton: You're Dead to Me (And Others by 2021) - Facebook's analysis of Princeton's future, and the story on CNET. New Yorker article on what makes content go viral. Trove - The launch of yet another news aggregation app - And more analysis from Pando Daily