Buyosphere: The Consumer Awareness Revolution




More Than Sound » Podcast show

Summary: Welcome to the More Than Sound podcast. This episode features a second excerpt from Daniel Goleman‘s conversation with Dara O’Rourke. By establishing a grading system which scores the health, environmental, and social impact of many products found on store shelves, O’Rourke’s program, Good Guide, makes it easier for consumers to make informed decisions about the products they buy.  As more consumers use the program, it’s providing clues about buying preferences which O’Rourke hopes can lead to changes in the marketplace. The post Buyosphere: The Consumer Awareness Revolution appeared first on More Than Sound. The post Buyosphere: The Consumer Awareness Revolution appeared first on More Than Sound.