184 Coach Radio – Back to Basics in Outdoor Clothing: John Fernsell [Your Story]




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Summary: Show Topics: Selling wool clothing in the summer Overcoming marketing challenges Getting out of the commodity market John Fernsell is founder of Ibex Outdoor Clothing, a company he launched with a co-founder in 1997 in White River, Vermont. Ibex makes natural, wool clothing for year-round use. I’ve been a fan for the past decade and [...] You just finished reading 184 Coach Radio – Back to Basics in Outdoor Clothing: John Fernsell [Your Story] on Coach Radio. Feel free to comment on it! Here's a behind-the-scenes look at how I built the site and a suggestion for hosting.