Summary: Welcome to the 4th episode of the “Tear Down Show” where we break down markets, media and messaging from multiple perspectives and roles. Guests are: Richard Bullwinkle (http://twitter.com/rbullwinkle), Head of Television Innovation at Samsung Electronics’ Product Innovation Team Quentin Hardy (http://twitter.com/qhardy), Deputy Tech Editor for The New York Times Hosted by: Michael Wolf (http://twitter.com/michaelwolf), the analyst, of NextMarket Insights David Spark (http://twitter.com/dspark), the brand journalist, of Spark Media Solutions. Media disruptors for the week: Amazon genre imprints. Embedding tweetable highlights in an article. Bad pitches for the week: Barnes & Noble reverses strategy for a train wreck of an investor call The Obnoxious Trend of Faux Friendliness in Mass Emails Today’s topics: Will Google purchase NFL Sunday Ticket and drive tons of traffic to Google TV? Reducing the "tourist tax" with more location and situation aware apps. Google Now updating car rentals and concert tickets, Steve Ballmer announces he's stepping down as CEO from Microsoft. Worst. CEO. Ever? Plugs for all: Richard Bullwinkle wants you to check out the latest from Samsung Smart TVs It's easy to find Quentin Hardy's articles on The New York Times plus his posts on the Bits blog. Michael Wolf's www.SmartWatch.fm David Spark's recent appearance on Bob Knorpp's The BeanCast
