Summary: Debbie GioquindoandKeryl Pesce, co-founders ofHappy Bitch Wines, join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention.Read on for some of the highlights and tweetable moments, or listen to the full podcast.Please Support Our SponsorsHuge thanks to our amazing sponsorsfor helping us make this happen. Please support them; we couldn’t do it without their help!This week:FromExactTarget, a free whitepaper entitledThe Mathematics of Social Marketing.FromCision, a free ebook calledPower Your Story: Content Marketing Essentials.FromJanrain, a free guide toimprove your conversion rates and your data quality.And fromExpion, afree report on thetop 50 retail brands’ social media use in 2013.http://www.convinceandconvert.com/social-pros-podcast/get-happy-putting-yourself-into-your-brands-personality/
