How to Cut Out Advertising in Favor of Inbound Marketing




Social Pros Podcast: Real People Doing Real Work in Social Media show

Summary: Dan Moyle, inbound marketing evangelist atAmerifirst, joins theSocial Pros Podcastthis week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest.Please Support Our SponsorsHuge thanks to our amazing sponsorsfor helping us make this happen. Please support them; we couldn’t do it without their help!This week:FromExactTarget, a blog post called45 Ways to Build Trust in Your Brand Using Social Media.FromCision, a free ebook calledPower Your Story: Content Marketing Essentials.FromJanrain, a free guide toimprove your conversion rates and your data quality.AndExpionstill has a few free copiesofYoutilityto mail anyone who reviews the podcast on iTunes. Justemail Jaya screenshot of your review with your address. They also have an amazing free report on thetop 50 retail brands’ social media use in 2013.