Summary: It's like Attack of the Killer Tomatoes, but much scarier, especially if you don't know what you're doing with respect to dealing with "backlashing" customer. Fortunately for you, author Paul Gillin, who - along with Greg Gianforte - wrote "Attack of the Customers' does know a thing or two about the emerging space. Purchase the book on Amazon.com here. In this Jaffe Juice podcast conversation, I spoke with Gillin and you can listen via streaming or download here. We have a lively discussion about whether this is attacks or just overdue customer activism, how to deal with customers in a...
