Digital Podcast

DM 075: Jonathan Salem Baskin: Branding Only Works on Cattle; Marketing Interventions and The Sock Puppet Blues


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DishyMix: Success Secrets from Famous Media and Internet Business Executives show

Summary: JSB slays the sacred cow of branding in his book, "Branding Only Works on Cattle: The New Way to Get Known (and drive your competitors crazy) Apply Brand Here." Learn the new model of marketing:...