Summary: With the West still in economic turmoil, companies continue to look at Asia, and particularly China, as a cherished center for growth. This week on “Thoughtful China,” we examine how long that trend continue by talking with senior executives at some of the industry’s largest players about projected ad spending for 2013, including Mykim Chikli, Chief Operating Officer, China at ZenithOptimedia; Carol Potter, BBDO’s President & CEO, Greater China; Nick Waters, Asia-Pacific CEO at Aegis Media; and Bryce Whitwam, General Manager, China at Wunderman.
