Summary: Learn about great audio processing software as James Schramko interviews Georg Holzmann of Auphonic.com.Improve audio quality with Auphonic Topics discussed:00:25 - A technical discussion with Georg Holzmann 02:23 - How Auphonic.com started 04:50 - European broadcasting standards 05:37 - Who funds Auphonic? (Why it is FREE to use) 08:51 - Auphonic settings recommended for average podcasters 11:16 - How you can podcast better 12:15 - Distributing processed files automatically to your server 13:09 - How to get started with Auphonic? 13:55 - Bonus tips for making good quality audios and videos Try Auphonic SilverCircle is now OPEN for new members Get Internet Marketing training at SuperFastBusiness James Schramko here, welcome back to Superfastbusiness.com. Got a pretty interesting discussion now, this is going to be a bit technical but I got a new friend called Georg Holzmann from a company called Auphonic.com. Welcome to the call, Georg. Georg: Hello James. James: I’m not sure if I pronounced that correctly. Georg: Yeah, that’s great. James: Probably your software can fix that up somehow. I’ll tell you just a little bit of a back story. I make a lot of podcasts. I put out something almost every day and also videos and I’m not an audio technician, which would be obvious to you and most of my listeners. A month or so ago, one of my friends sent me an email and he said “Listen, don’t take this the wrong way but I have a lot of trouble listening to your interviews in the car because I use headphones and it’s not balanced. One person’s louder than the other and sometimes the microphone is a bit hot. I thought I was sort of adjusting the levels equally as I said I’m not an engineer and he sent me a link and he said “Use this.” He said it’s funded by the Austrian government and you put in your audio and it will compute and calculate and balance and equalize and it can tell the difference between music and voice and it will turn out something beautiful at the other end. And I thought that sounds a little bit magical, I’ll try it and oh by the way it’s free. So I loaded up my files and sure enough the end result was clean, crisp, easy listening podcasts and since that day it’s now become part of our standard operating procedure that every single audio and every single video that we make gets loaded up and then downloaded again and then put on to our site for our customers. Georg, I’m very interested to know about Auphonic and we’ll spell that for people. It’s A-U-P-H-O-N-I-C.com, how could it possibly do this and how is it free? Georg: Yeah, good question. We have started to work on Auphonic well actually 2 and a half years ago now, mainly because of the popular podcaster in Germany who always speaks also about the technical side behind of podcasting and he always claim that it is so difficult and you have to figure out all of this audio engineering and also on file formats and convert it correctly and all the meta data and chapter marks for example and so I thought ’Yeah actually it’s quite easy to make a little automation software for this’, and all this started with a small script just to adjust the loudness and it started very simple and then it got more complex and complex. For example, now when you upload your file to us, we will first analyze the audio file very detailed. So for example, we’d look in the file via music parts or via different speakers or via different background scenes and with this knowledge we can just try to automate the process, all the engineer is doing manually. So for example it equals the loudness of different speakers or between music and speech and it’s also very important to treat the music in a different way than for example, speech because music has much more natural dynamic and you can’t just remove it, it would sound stupid. We also do noise reduction. For example,
