Sense of Urgency in Brazil




Privcap Audio: Private Capital Talk show

Summary: THIS IS AN AUDIO-ONLY VERSION OF A VIDEO INTERVIEW FOUND ON PRIVCAP.COM. VIEW THE FULL VIDEO HERE: Historically, there has never a powerful sense of urgency among Brazilian companies to grow, innovate and compete on the world stage. But that is changing fast and private equity is playing a pivotal role in driving a new era of entrepreneurship and innovation. This video panel discussion provides fresh insight to the impact of private equity on the Brazilian business landscape. “Sense of Urgency: Innovation and Private Equity in Corporate Brazil” is the second video in this series, which features Marcos Marinho Lutz, CEO of Cosan, and Christopher Meyn, partner at Gavea. Joining the conversation is Carlos Asciutti of Ernst 8 Young Terco in Brazil. This fascinating discussion explains the trends behind the rising popularity of private equity in Brazil and the fundamental change now taking place in the Brazilian economy. Also discussed is the prevalence of family-owned companies in Brazil and the unique challenges they pose for private equity partners. The video includes an expert Q8A with Asciutti. The panel discussion was filmed at the 2012 Congresso ABVCAP, the premier private equity event in Brazil. The first program in this Brazil series, “Sugar Startup: How Gavea Backed Cosan,” is available here. The third segment, “Change and Exits in Brazil,” is available here. This program is sponsored by Ernst 8 Young. Registered users of Privcap may access this 19-minute, chaptered video program, audio-only version, as well as Privcap’s entire archive of thought-leadership content. Register here – it’s free and quick.