Summary: Would you like to be your own boss and work from home? Would you like to run a million dollar company? In this episode of the Bright Ideas podcast, I'm joined by Brandon Borso, founder of Muscle Marketing Co, a billboard advertising company that sells advertising space to public companies. In Brandon and I's conversation, you are going to hear us talk about: how his dad tried to talk him out of launching his own company how he came up with the idea how he landed his first client on the first call, and then spent his first 6 months failing miserably how he made a massive shift in his prospecting that resulted in 95% of the people he contacted getting back to him how he finds the contact information of the decision makers he needs to talk to the steps that he's taken to hit $1M in total revenue and so much more... More About This Episode The Bright Ideas podcast is the podcast for business owners and marketers who want to discover how to use online marketing and sales automation tactics to massively grow their business. It's designed to help marketing agencies and small business owners discover which online marketing strategies are working most effectively today - all from the mouths of expert entrepreneurs who are already making it big. Watch Now Download and Listen Later About Brandon Borso In 2008, Brandon Borso started Muscle Marketing as an a way to allow advertisers access to a specific audience, using a specific form of out of home advertising. Over the past 5 years his agency has expanded, giving small regional restaurants and Fortune 500 companies alike the ability to demographically target their core customers and speak to them where they live, work and play. Optimistic as to where the OOH industry is headed, integrating social and mobile with more traditional formats, Brandon looks forward to the future of advertising and plans to be part of it as he pursues a patent for a new OOH media format. Other Show Mentions Are you looking for white-hat strategies that you can use to drive more traffic to your site? Are you concerned that some of the traffic strategies that are working today might one day be frowned upon by Google? If you answered yes to either of the questions above, you are not alone. Google has been on the rampage to crush the effectiveness of many of the traffic strategies that SEOs have been using for years. The ideas below were all shared with me by guests on my show. Every idea has been proven to work as evidenced by the significant results achieved by the guest that shared it. Better still, every single one of these strategies is totally white hat and will never be frowned upon by Google. In fact, these strategies are exactly the types of things that Google wants to reward you for. Get access for Free by clicking here. Help Us Spread the Word! Please let your Twitter followers know about this podcast. Just click here now to post a tweet about this podcast. If you enjoyed this episode and think that others would also benefit from hearing it, please head over to iTunes, leave a rating, write a review, and subscribe. Want to subscribe via RSS? Just click here for the non-iTunes feed. What do you think? What part of this episode did you find most helpful? Please leave your comments below.
