Summary: Sonny Gill, Social Media Manager at U.S. Cellular, joins the Social Pros Podcast this week to discuss social media strategy on the regional level, competing with the big dogs, and maintaining a level of excellent customer service using social and traditional strategies side by side. Please Support Our Sponsors Huge thanks to our amazing sponsors Janrain, ExactTarget, Cision, and Expion for helping us make this happen. We couldn't do it without them! Tweetable Moments "Social has definitely become a staple in our customer service." -@sonnygill (tweet this) "I shake my head at this year's SuperBowl yet again because branding only goes so far." -@jkrohrs (tweet this)
