SBBM #35: Should you be spending money with Yellow Pages?




Small Business Big Marketing show

Summary: Is Yellow Pages still a relevant marketing communications channel for small business? That's just one of the big questions we mull over with Paul Ascos, Sales Director (Yellow Pages, Victoria & Tasmania). We'll let you be the judge - but in this no holes barred interview we ask all the questions that are on the mind of every small business owner as they decide how to carve up their modest marketing dollar. Show Links & Resources Jame's Schramko's Very Special Listener Offer - A 12-DVD set that shows you how to monetise your online presence (it's brilliant) Yellow Pages website Yellow Pages Twitter Page Flying Solo - Australia's best micro business community and friends of the show Tim's interview on QANTAS Business Inflight Radio Google Analytics - Get your web developer to attach this to your site The Small Business Big Marketing Intensive - November 26 & 27, 2010 Cha-Ching - Tim's book full of small business marketing gems [fblike layout_style='button_count' show_faces='false' verb='recommend' font='arial' color_scheme='light']