Summary: Emil Paz - PPC Bully 2 Founder In our interview we discuss a few PPC techniques you may want to consider. I accidentally uncovered some of Emil's hottest PPC strategies! Listen in and see if you can spot them... We discuss Clickbank, CPA, international bidding and more... Finding profitable PPC campaigns using spy tools becomes more and more popular. Why? Because it actually works. Tweaking your campaigns until they get profitable can be expensive and requires a lot of time. Spy tools can help to identify profitable much faster. This is the traditional way of finding profitable campaigns Spy tools like Keywordspy, Spy Fu, Keycompete have been available for some time. There are great to spy on your competitors and find profitable keywords. But they show just a snapshot and don't display when the ads have been appeared for the first and last time and how many times they have been displayed. The first tool that showed the history of Adwords campaigns was Chris Carpenter's Google Cash Detective. It was launched in March 2009 for $1997 and is currently sold out. Enter the new bad boy on the block! Emilio Paz from PPCBully just developed version 2 of his popular ppcbully online PPC tracking software. Version 2 has similar features as Google Cash Detective. It shows when an ad was first/last seen in Adwords, how many times it was found, the ad position and average CPC. How does PPCBully 2 work? 1. First you enter a keyword, destination url (e.g. affiliate link) or display url: 2. In the next step you can sort the results based on a profitability index (PI). PI is calculated as follows: (number of days the ad is seen * percentage seen)/number of days since last seen. Campaigns with a PI over 10 are worth to be investigated further. 3. Once you have found profitable campaigns you can access the other keywords the affiliate is bidding on with a click of a mousebutton. The data is revealed instantly The PPC Bully 2 Method of profitable campaigns! Now you have all the results to replicate the successful campaign. It's highly recommended not just to copy the ads, but to create similar ads and try to improve them. Top Ten Reasons I like PPC Bully 1. Only TOP and quality keywords with traffic are listed (you'll not find 'nonsense keywords inside...like in other products...) they use a very good screening and educated keyword generation to enter into the system from all IM niches. 2. As a result of #1 for CLICKBANK alone they have over 2,000,000 direct linking ads that are checked twice a day and the new encryption is NOT an issue... 3. Very simple and cool user interface that anyone can use with minimal instruction 4. Download capabilities for keywords. Just click a button and save to y oru desktop... 5. You can choose your results from UK (HUGE market) or US (doesn't exist in the competitors) 6. filter and sort capabilities...you know exactly where you are the whole time... 7. Time parting of the ads --> graphs that shows you exactly on what hours of the day and days of the week the ad was seen 8. No need to wait, just search and get the results on the spot! The best keywords are already there. 9. Automatically identifies direct linking ads from over 60 affiliate and CPA networks 10. Live and real people support ... they hate the traditional 'ticket' system ... Conclusion: PPCBully 2 is a powerful spy tool to find profitable Adwords campaigns quickly. It works very similar as the Google Cash Detective. You can just enter affiliate links (the Clickbank affiliate nickname for example will do) to find profitable direct linking campaign, keywords or destination urls and PPCbully will return all running Adwords ads with their profitability index. I concentrate on Ad Words in the US and UK markets so this is ideal for me. The tool deals with high competition keywords so the database is extensive enough straight out of the box.
