The Motive Unknown Podcast
Summary: The Motive Unknown Podcast is a monthly talk show around the latest developments in the music industry. Hosted by Darren Hemmings, the show talks about the latest trends in music and tech and also answers questions from listeners relating to both the industry developments and music marketing in general. Dig in!
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Yes, you read correctly: this is indeed the last Motive Unknown Podcast! So, for our final hurrah we look back over the stories that dominated our initial shows and ask what has changed in the time since, and reflect on the future a little too. Join us this last time - and THANK YOU, it has been a blast!
In this episode we discuss Facebook's moves into music as it reportedly offers 'hundreds of millions' to licence music from rightsholders. We also talk about Apple potentially bundling Apple Music with handsets for a year, and chat over Taylor Swift's Ticketmaster collaboration. Finally, we also ask whether the whole vocabulary around marketing music needs to change. Take a listen!
Episode 16: Spotify 'sponsored songs', JAY-Z's Tidal exclusive & more
Episode 16: The power of independent artists
Episode 15: Fast Forward, Ed Sheeran, SoundCloud and Snapchat
Episode 14: Mental health and well-being in the music industry
Episode 13: Amazon's streaming moves, Pandora AMP, Spotify's IPO
Episode 12: Album release strategies, Artist marketing on Spotify, Smarter working
Episode 11: Is YouTube really the enemy? Are the charts broken? What really happened with Crowdmix?
Episode 10: Twitter/SoundCloud, Amazon's new music service and YouTube (again)
Episode 9: The Listeners' Questions Special
Episode 8: The YouTube Problem
Episode 7: Amsterdam, Blockchain and Old White Men
Episode 6: Has social media peaked?
Episode 5: Streaming's Phase Two
