The Fearless Launching Show with Anne Samoilov
Summary: Online Entrepreneur and Creator of Fearless Launching - a program for people launching their first anything, Anne Samoilov shows you everything you need to know to get that idea out of your head and in front of the right people. Using a mix of online marketing, blogging, and offline real world strategies, Anne likes to use the minimum viable tools to launch your ideas -- in the right format, to the right audience and at the right time. The Fearless Launching Show is a podcast for entrepreneurs who want to bring their most important ideas to the world. Anne's genius is getting online entrepreneurs to narrow in on their most important ideas, get things done that matter, to build the life and business they dream about. She uses a mix of practical project management and natural, instinctive marketing strategy to help small business owners build their businesses. And she's been fortunate enough to work some of the biggest online entrepreneurs on their big launches including Marie Forleo, Laura Roeder, Jonathan Fields, Sherold Barr, Jennifer Louden, Hillary Rubin, Catherine Just and many more. So - she's more than excited to share what works and what doesn't!
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- Artist: Anne Samoilov: Product Launch Strategist, Author, Podcaster
- Copyright: © Anne Samoilov, LLC
Podcasts:
Today's episode is a pulled for a recent Facebook Live all about ListBuilding for your launch. *6 mistakes everyone can make and fix in the same day *How long before your launch you should be building your list *The truth about the size of your list and making more sales ...and a little rant about getting out of your own way... Watch the full Facebook Live here: https://www.facebook.com/AnneSamoilov/videos/219231532830820/
Do you have an online course you've been launching or selling for awhile? Have you updated it recently? Whether your answer is yes or no, it's important to review the content in your program regularly...if for nothing else than to confirm everything you share is relevant! So, today, we're diving into this process that I've used on my own products, on client products, and where you can get started on your online course today.
Today we're going to be talking about why I break my launch into four phases. If you'd like to go deep into these 4 phases, make sure to sign up for my webinar: https://annesamoilov.com/masterclass Before I plan anything and before I get started on the work...before I even really fully think through the launch, I break it, I break it apart into four different phases.
Today's episode is for you if you find yourself comparing yourself or your business to what other people are doing in their businesses. Read the post and dive deeper here: http://www.annesamoilov.com/launch-comparison-game/ Imagine this: you’re planning your launch, getting things done, feeling great about your progress and then it sneaks up on you...the launch comparison monster.
Why does it seem like launches don't work for the majority of people and businesses? So why does this happen? If you are just starting your business, trying to gather the courage to launch your first product or service, you might be wondering why launches seem to work for only part of the time…or maybe they just work for a small majority of people. if you liked this and want to make your launches better, sign up for the masterclass: https://annesamoilov.com/masterclass
Today I'm sharing a mantra that I created over 10 years ago when I wrote/launched my first product - The White Space Solution ebook. Have you ever felt squeezed in your life or business? Unable to move? Completely stuck? If you're reading this around the time I'm publishing this, then there's a good chance you do feel this way...we're all connected by that global issue of being stuck at home, paused in our work, maybe looking to start something new.
Today's episode is all about how to experiment better in your business...this even applies to your launches too. In February, I hosted a very informal Launch Love challenge...the plan was to post videos on IGTV and then repurpose those as short podcast episodes. There were 4 main places that could have made the entire experiment more successful help me reach more of you! Listen in as I share my honest account of the month, the challenge, and what I'm doing moving forward.
The simple practice that makes launching so. much. easier. Taking inventory is something you normally want to do before you start working on your launch, but in reality, you may end up discovering the inventory as you go along. Make a list of everything you might consider something you can use for your launch.
Repurposing your content is probably the best thing in the world you can do when you're getting ready to launch. Not only will this save you loads of time, but it’ll allow your best content to be consumed in different ways. And of course, this means that you get to reach more people. Go back to your inventory of all the content assets you identified. Pick 3 things you can repurpose.
People love a look behind the scenes. I don’t know of any business that can’t benefit from showing the process, a first look, or even looks at what’s being created along the way. Now, beyond people loving to be voyeurs into the process and seeing what’s really going on...why are these so powerful? Simple - they take people on a journey with you. You invite people to be part of the creation of what you are making for them. You allow them to be co-creators!
People love a look behind the scenes. I don’t know of any business that can’t benefit from showing the process, a first look, or even looks at what’s being created along the way. Now, beyond people loving to be voyeurs into the process and seeing what’s really going on...why are these so powerful? Simple - they take people on a journey with you. You invite people to be part of the creation of what you are making for them. You allow them to be co-creators!
Today’s prompt is important because as you’re going along in your business, you’ll be faced with lots of choices--lots of people who want to work with you, lots of courses to help you be a better business owner, tons of tools to choose from, and you’ll have to choose who you say yes and no to.
Make time several times a week to respond to every email, social media message, comment and voicemail you receive. Why? Think of each one of those people as someone who may want to work with you, buy your product, and simply needs your help. Leave no comment unanswered--on your blog, on videos, scour your Facebook groups. Do everything you can to close loops like this during a launch.
No matter what day of the week it is, sit down right now and set a few dates to help you start your launch map. Why? Because even just a few dates will give you that tiny bit of structure to start thinking about your launch, what needs to happen by each date and give you a little nudge to get to work. Listen to all the planning episodes: https://annesamoilov.com/creating-a-launch-schedule/ Launch Challenge Guide: https://bit.ly/launchlovechallenge
Who are the people you know have your back, support you, call you on your “stuff" and remind you when you’ve gone off track? Think about people who’ve been friends, clients, maybe family members, besties, classmates...anyone who’s taken a role to remind you to keep going. Grab your Launch Challenge guidebook: https://bit.ly/launchlovechallenge
