Small Business on the Web: Internet Marketing Podcast
Summary: This series is dedicated to the resources, techniques, and latest trends to help you build an effective online presence for your small business. We focus on Small Business Web and Internet Marketing including website design and branding, content development and management, search engine optimization, web and email hosting, domain names, and other web site news.
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- Artist: Drive Thru Interactive
- Copyright: Copyright 2006-2007 Drive Thru Interactive
Podcasts:
Do you need to change an image format? Maybe you need to convert a PNG to a GIF? Or, do you need an EPS file converted to a JPG? SnipShot.com is a very easy to use, web-based image editor that allow you to change image formats. We've put together this screencast video to help you with this process.
Do you know how much your web site is worth? Rick interviews Tom O'Keefe with Bizak - an online business network which computes the profitability and valuation of Internet startups and connects entrepreneurs with investors.
Three reasons why Google paid search advertising clicks were down in January 2008 from the previous month. Financial news organizations overreact, resulting in a Google stock price drop, but Rick has a much more optimistic outlook.
You've heard Web 2.0 as an Internet marketing buzz term, but is it right for your small business? Rick and James discuss the features and practices of Web 2.0 and how it could apply to your online marketing efforts.
Local search marketing is one of the best and easiest ways to get your website listed at the top of the major search engines such as Google, Yahoo, and Microsoft Live Search (without search engine optimization).
Do you have an email signature? If not, you are missing out on an easy and under-rated form of marketing your business online. Here are some tips and guidelines to promote your business with branded email signatures.
Co-founders Randy and Rob Breton are interviewed about how the website started and how it continues to expand its online community, and they also describe the business side of the site.
Your web hosting provider deserves more credit than they receive. Take a few minutes out of your day and thank your website host for the service they provide.
Step 1: Planning for your web site. Establishing your online goals and objectives, setting up a timeline, indentifying your target audience, and calculating a budget for your website project.
Introducing: 10 Steps to Web Success - A 10-episode audio primer and step-by-step guide to establishing an effective web presence for your small business. We will cover the essential steps to take for building your website and publishing the site online.
Internet scams are everywhere, but there has been a large increase in the number of domain name registration scams. Learn about these scammers and how to protect yourself from losing your domain name and your money.
