The Sales Playbook Podcast

http://yoursalesplaybook.com/secret/ 

In sales, we love to say; People do business with people they know, like and trust But how do you do that when you're busy taking care of existing clients? Putting out fires? Getting caught up in administrative stuff? The first step is prospecting constantly instead of sporadically. Why? Because you CAN'T build a relationship with someone if you're here one minute, and gone for the next 6 weeks. In this week's Sales Playbook Podcast, we talk about; A really cool free app EVERY sales rep should be taking advantage of. A scheduling idea that will dramatically change your results A simple formula that will give you 1500 more attempts, over the next year, WITHOUT breaking a sweat! Something you can do during your downtime that gets your name in front of MORE potential clients. A really simple, yet effective way to be "in two places at once". I hold nothing back in this episode and offer tips and suggestions to help you; Get in front of more people; Even when you're swamped! How To Generate MORE Leads Via Email On November 3rd, at 11:30 am EST, I’m going to show you HOW you can do it, WITHOUT become a full time marketing enthusiast. Here’s What You’ll Learn By Joining Us; How To Create An AWESOME Email List How To Get People To Willingly Sign Up For Your Emails 15 Types Of Emails (With Suggested Subject Lines) That Get Opened and Responded To How To Generate Leads Via Email How To DOMINATE In A Competitive Industry How To Establish Rapport, Credibility and PROPINQUITY! How To Generate Referrals From Your List; Even If You’ve Never Done Business The investment is only $99 and includes: (1) 90 Minute Webinar Worksheets Recording Of The Webinar (Sent later that day) Bonus eBook (Sent the following week) Email Access To Paul Castain For Any Webinar Related Questions Important . . . If you can’t make it, sign up anyway so you can receive the recording later that day. Watch it like you would an on demand movie, at your leisure! Click HERE to reserve your spot!

In sales, we love to say; People do business with people they know, like and trust But how do you do that when you're busy taking care of existing clients? Putting out fires? Getting caught up in administrative stuff? The first step is prospecting constantly instead of sporadically. Why? Because you CAN'T build a relationship with someone if you're here one minute, and gone for the next 6 weeks. In this week's Sales Playbook Podcast, we talk about; A really cool free app EVERY sales rep should be taking advantage of. A scheduling idea that will dramatically change your results A simple formula that will give you 1500 more attempts, over the next year, WITHOUT breaking a sweat! Something you can do during your downtime that gets your name in front of MORE potential clients. A really simple, yet effective way to be "in two places at once". I hold nothing back in this episode and offer tips and suggestions to help you; Get in front of more people; Even when you're swamped! How To Generate MORE Leads Via Email On November 3rd, at 11:30 am EST, I’m going to show you HOW you can do it, WITHOUT become a full time marketing enthusiast. Here’s What You’ll Learn By Joining Us; How To Create An AWESOME Email List How To Get People To Willingly Sign Up For Your Emails 15 Types Of Emails (With Suggested Subject Lines) That Get Opened and Responded To How To Generate Leads Via Email How To DOMINATE In A Competitive Industry How To Establish Rapport, Credibility and PROPINQUITY! How To Generate Referrals From Your List; Even If You’ve Never Done Business The investment is only $99 and includes: (1) 90 Minute Webinar Worksheets Recording Of The Webinar (Sent later that day) Bonus eBook (Sent the following week) Email Access To Paul Castain For Any Webinar Related Questions Important . . . If you can’t make it, sign up anyway so you can receive the recording later that day. Watch it like you would an on demand movie, at your leisure! Click HERE to reserve your spot!

There are things that we do in sales that are meant for more immediate results and; There are things that take time; Like building an army of potential clients who actually WANT to hear from you. In this week's episode of The Sales Playbook Podcast we're going to go there! On November 3rd, we’re going to be talking about What EVERY Sales Rep Can Do To Create An AWESOME Email List. Here’s What You’ll Learn By Joining Us; How To Create An AWESOME Email List How To Get People To Willingly Sign Up For Your Emails 15 Types Of Emails (With Suggested Subject Lines) That Get Opened and Responded To How To Generate Leads Via Email How To DOMINATE In A Competitive Industry How To Establish Rapport, Credibility and PROPINQUITY! How To Generate Referrals From Your List; Even If You’ve Never Done Business To learn more, and to reserve your spot, click HERE.

There are things that we do in sales that are meant for more immediate results and; There are things that take time; Like building an army of potential clients who actually WANT to hear from you. In this week's episode of The Sales Playbook Podcast we're going to go there! On November 3rd, we’re going to be talking about What EVERY Sales Rep Can Do To Create An AWESOME Email List. Here’s What You’ll Learn By Joining Us; How To Create An AWESOME Email List How To Get People To Willingly Sign Up For Your Emails 15 Types Of Emails (With Suggested Subject Lines) That Get Opened and Responded To How To Generate Leads Via Email How To DOMINATE In A Competitive Industry How To Establish Rapport, Credibility and PROPINQUITY! How To Generate Referrals From Your List; Even If You’ve Never Done Business To learn more, and to reserve your spot, click HERE.

So you've connected with someone on LinkedIn . . . Now what? What do you say? When should you say it? How do you get someone to respond to you? That's what we're going to be covering in this week's episode of The Sales Playbook Podcast. Here's what you'll gain by listening in; An understanding of The 3 BIGGEST LinkedIn mistakes (and how to avoid them) The First Thing You MUST Do Once You Connect With Someone How To Create A LinkedIn Communication Map How To Create A "3 Touch Mini Campaign" One Simple Thing That Dramatically Increases Responses. So go ahead and give this a quick listen. Don't have time? Download it anyway and listen to it in the car, on your flight etc! Would You Like The Communication Plan I Use On LinkedIn? Then come join us for our webinar, How To Generate MORE Leads Via LinkedIn! We’ll be coming to you live, on a computer screen near you, this Thursday, October 20th, at 11:30 am EST. I’m going to show you: What to say and do, from the moment, you connect with someone. And I’m going to give you the exact templates that I’ve been using! How to position yourself as an expert and THE Absolute BEST choice. How to provide value WITHOUT conditioning a bunch of freeloaders who love to “friendzone” you! Another lesson that I learned the hard way! How to create a referral machine . . .Even with people who’ve never bought from you! How to IMMEDIATELY increase your phone appointments each week. Note: My coaching clients average 10 more appointments each week. Your mileage may vary. How to use LinkedIn groups, LinkedIn Publisher etc to create MORE opportunities. How to send inmails without paying for a premium membership. How to dramatically increase your response rates via LinkedIn. How to approach someone without coming across as salesy. How do you feel when this happens to you on LinkedIn? How to do this all on a tight schedule (I mean, I’m sure you don’t have all day to play around on LinkedIn, right? The investment is only $99 and it includes; (1) 90 minute webinar Worksheets The Recording (Sent out later that day) 2 Bonus eBooks with additional ideas 6 Templates Email Access To Me to answer any webinar related questions At the end of the webinar, you’ll have the framework, for a POWERFUL lead generation system! Important . . . If you can’t make it on October 20th, at 11:30 am EST, sign up any way and I’ll send you the recording by the close of business on the 20th. Watch it (like an on demand movie) at your leisure! Sign up below. Just click the button and follow the instructions to register.

I hear all sorts of reasons why sales reps should be on LinkedIn. Some of those reasons make sense but I think we need a slam dunk reason for all of you who are still on the fence regarding LinkedIn. Today, I have 2 of them for you presented with no BS and a brutally honest delivery. Do You Know How To Leverage LinkedIn To Generate MORE Leads? On October 20th, at 11:30 am, I’m going to share how I nurture my network from the moment we connect, to the moment they become a client and beyond. Here’s what I have planned for you . . . What to say and do, from the moment, you connect with someone. And I’m going to give you the exact templates that I’ve been using! How to position yourself as an expert and THE Absolute BEST choice. How to provide value WITHOUT conditioning a bunch of freeloaders who love to “friendzone” you! Another lesson that I learned the hard way! How to create a referral machine . . .Even with people who’ve never bought from you! How to IMMEDIATELY increase your phone appointments each week. Note: My coaching clients average 10 more appointments each week. Your mileage may vary. How to use LinkedIn groups, LinkedIn Publisher etc to create MORE opportunities. How to send inmails without paying for a premium membership. How to dramatically increase your response rates via LinkedIn. How to approach someone without coming across as salesy. How do you feel when this happens to you on LinkedIn? How to do this all on a tight schedule (I mean, I’m sure you don’t have all day to play around on LinkedIn, right? At The End Of The Webinar, You’ll Have The Framework For A Powerful Lead Generation System! To learn more, please click HERE or the banner below!

For those of you who find that LinkedIn hasn't been fruitful for you, you're probably guilty (like I was) of 1 or more of these typical approaches. In this week's FREE sales less On October 20th, at 11:30 am EST, I’m going to take you behind the scenes and show you how I do it, And I’m going to offer it free of “fluff”, stupid training acronyms or philosophical nonsense. Just the tactics! I’m going to show you: What to say and do, from the moment, you connect with someone. And I’m going to give you the exact templates that I’ve been using! How to position yourself as an expert and THE Absolute BEST choice. How to provide value WITHOUT conditioning a bunch of freeloaders who love to “friendzone” you! Another lesson that I learned the hard way! How to create a referral machine . . .Even with people who’ve never bought from you! How to IMMEDIATELY increase your phone appointments each week. Note: My coaching clients average 10 more appointments each week. Your mileage may vary. How to use LinkedIn groups, LinkedIn Publisher etc to create MORE opportunities. How to send inmails without paying for a premium membership. How to dramatically increase your response rates via LinkedIn. How to approach someone without coming across as salesy. How do you feel when this happens to you on LinkedIn? How to do this all on a tight schedule (I mean, I’m sure you don’t have all day to play around on LinkedIn, right? And I ABSOLUTELY WON’T show you a damn thing about improving your LinkedIn profile. Why? Because I’ll leave that for every other “Expert” to beat to death. Personally, I think we should focus our efforts on actually being SOCIAL on a social network. The mechanics of LinkedIn really need to take a back seat to the SOCIAL part! The investment is only $99 and it includes; (1) 90 minute webinar Worksheets The Recording (Sent out later that day) 2 Bonus eBooks with additional ideas 6 Templates Email Access To Me to answer any webinar related questions At the end of the webinar, you’ll have the framework, for a POWERFUL lead generation system! Sign up below. Just click the button and follow the instructions to register.

We all know we should be asking for referrals but somehow, we either don't, or we just don't ask for them enough! In this week's FREE sales lesson, I share 4 reasons why we're not asking and how you can easily change all that! Oh, and . . . This is one of the topics we’re going to be talking about next week during our 25 Ways To JOLT Your Sales BEFORE Year End webinar. Specifically . . . How to get more referrals from not only your clients but people you’ve never worked with. 2 ways to double and triple the amount of referrals you’re getting right now! A 3 step conversation segue that not only keeps it from “getting weird” but increases your referrals, up selling opportunities and testimonials. You’re welcome! 2 super important things you need to understand about why your clients actually want to refer you. Once you understand this you’ll never feel funny about asking for a referral again! In addition to referral opportunities, you’ll discover . . . How to completely leverage the Fall/Holiday season to YOUR advantage. 3 email tactics that will get you MORE responses and MORE appointments. 5 ways you can use creativity to get a busy decision maker’s attention. 6 ways to LEVERAGE your social network between now and year end! 4 things you MUST do with your existing clients ASAP. How to pick up the pace BEFORE everyone starts with the “Call me back after the holidays” stall. How to create a simple “communication plan” that can open new doors and keep existing ones open too! Here’s what you’ll get . . . (1) 90 minute training session Worksheets Recording of the session later that day. Bonus eBook (sent the following week) Investment . . . $99!

Let's face it, one needs a REALLY thick skin if they want to go the distance in sales! Today, we're going to go there! We're going to take about several ways, YOU can stop taking it all so personally and even; Keep yourself motivated at a really high level! The Deadline Is Here!!! We’re going to be talking about prospecting (and how to WARM it up) on September 22nd, during our How To WARM Up Your Cold Calls webinar. Have you registered yet? Here’s what I'm going to share . . . 30 ways to find potential clients who have a higher probability of needing what you sell, TODAY. Can you say “URGENCY”? How to craft an objection resistant dialogue that gets their attention in the first 10 seconds. I’m also going to send you a few templates to help you along. How to proactively prevent skepticism, doubt, resistance and, I might as well say it, OBJECTIONS. How to respond to typical objections like “Not interested/No need” “Have a supplier/Under contract” “Too busy”. How to respond to typical stalls, like “Call me back next month, next year, after the holidays, next millennium etc” “Send me your information” etc. How to generate, at least 3 additional phone appointment, each week. How to ask for access to a higher level decision maker without insulting your contact. 4 types of voice mails that will set you apart from your competition. I’m also going to send you the templates for these. You’re welcome! To learn more, and to reserve your spot, Click HERE or the banner below.   Registration is about to end, so reserve your spot TODAY!

There's one thing that I learned when it comes to handling phone objections that dramatically changed my results. I can tell you, firsthand, that it helped me turn around objections and get to something else that I talk about in this podcast. I also share my thoughts on how many objections you should answer before politely exiting the call and; A mindset that will dramatically improve your ability to respond to the objections you face most often. So go ahead and check out this week's FREE audio sales lesson and then take ACTION! I’m going to be talking more about phone objections it in our webinar this week, How To WARM Up Your Cold Calls. Here’s what's in it for you when you attend. . . 30 ways to find potential clients who have a higher probability of needing what you sell, TODAY. Can you say “URGENCY”? How to craft an objection resistant dialogue that gets their attention in the first 10 seconds. I’m also going to send you a few templates to help you along. How to proactively prevent skepticism, doubt, resistance and, I might as well say it, OBJECTIONS. How to respond to typical objections like “Not interested/No need” “Have a supplier/Under contract” “Too busy”. How to respond to typical stalls, like “Call me back next month, next year, after the holidays, next millennium etc” “Send me your information” etc. How to generate, at least 3 additional phone appointment, each week. How to ask for access to a higher level decision maker without insulting your contact. 4 types of voice mails that will set you apart from your competition. I’m also going to send you the templates for these. You’re welcome! To learn more, and to reserve your spot, Click HERE.

Whether you believe the cold call is still viable or you're one of those who believe it's dead; Sooner or later, it's going to come down to a phone call! So how do you get better at making them without become a full time student? I got you covered! In this week's FREE audio sales lesson, I have 5 ways for you, to SERIOUSLY develop your phone chops! The best part . . . Each one of these suggestions can be accomplished, in just a few minutes a day! Think I'm bluffing? Then I triple dog dare ya to listen to this FREE sales lesson! What Are You Doing To Get Better On The Phone? The phone is a HUGE part of how we secure new opportunities and yet; Many sales reps never do a thing to improve their phone chops! We’re going to be talking, a lot, about prospecting (and how to WARM it up) on September 22nd, during our How To WARM Up Your Cold Calls webinar. Have you enrolled yet? If not, here’s what you’re about to miss . . . 30 ways to find potential clients who have a higher probability of needing what you sell, TODAY. Can you say “URGENCY”? How to craft an objection resistant dialogue that gets their attention in the first 10 seconds. I’m also going to send you a few templates to help you along. How to proactively prevent skepticism, doubt, resistance and, I might as well say it, OBJECTIONS. How to respond to typical objections like “Not interested/No need” “Have a supplier/Under contract” “Too busy”. How to respond to typical stalls, like “Call me back next month, next year, after the holidays, next millennium etc” “Send me your information” etc. How to generate, at least 3 additional phone appointment, each week. How to ask for access to a higher level decision maker without insulting your contact. 4 types of voice mails that will set you apart from your competition. I’m also going to send you the templates for these. You’re welcome! To learn more, and to reserve your spot, Click HERE or the banner below.

Would you like access to 50 tactics and 10 templates to help you sell MORE! Then you better give this a quick listen! Last Chance  To Register For Our How To Write AWESOME Sales Emails Webinar  You’ll gain access to . . . How to find potential clients, who have a 400% higher probability of needing what you sell. 10 different emails that get results. You’ll also get the templates. 12 subject lines that encourage the recipient to disregard and delete! 12 BETTER subject lines that will get your email opened. One all caps EPIC mistake, that turns off your prospect, in the first 2-3 sentences. One killer opening statement that engages your recipient from “Hello”. 2, MUST use psychological techniques that can gently persuade the recipient A 3 part, email format, that will position you apart from your competitors. How to dramatically increase your email responses. 4 ways to find email addresses, WITHOUT spending a dime Here’s what you’ll get . . . (1) 90 minute training session with over 50 tactics to help you sell MORE. Recording from the training session sent by September 2nd. (10) Email templates that you can put to work for you immediately! (1) eBook reinforcing and expanding upon the tips and tactics. “I took Paul’s email course and the value is unsurpassed. Well worth the investment.” Jim Lesko, President, Lesko Industries Inc Investment: $99