The Sales Playbook Podcast

There are 2 mammoth networking mistakes that nobody ever talks about and yet; They make the other mistakes look like baby sh*t! These 2 mistakes will hurt more than any other mistakes and go into full detail during this week's episode of The Sales Playbook Podcast. Would You Like My Networking Communication Plan and 10 Templates? Then come join us for our How To ROCK Your Online and Offline Network on January 25th at 11:30 am EST. Here’s what you’ll discover by joining us; How To Strike Up A Conversation With Anyone (Even If You’re An Introvert Like Me). 11 Networking Mistakes And How To Avoid Them. A Step by Step Communication Plan To Follow During and After A Networking Event. What To Say and Do From The Moment You Connect With Someone On LinkedIn. An Easy Way To Stay In Touch With Your Most Valuable Connections. How To Double and Triple Your Referrals and Warm Intros (Even If You’ve Never Done Business With Someone In Your Network). How To Stay Out Of The “Friend-Zone” and Transition Your Network Into Paid Clients. 10 Email Templates To Help You Stay “Top of Mind” With Your Network. What do you get? (1) 90 Minute Webinar Worksheets Webinar Replay 10 Email Templates Can’t Make It On January 25th at 11:30 am EST? Sign up anyway and I’ll send you the webinar replay, worksheets and templates! How Much? $99 Please click HERE to reserve your spot!

Truth be told, there are lots of things that drive sales success but; In the spirit of simplicity, I've broken it all down to just; 3 things that you absolutely, positively MUST be obsessed with and; 1 necessary evil you had better embrace. I talk all about them in this week's episode of The Sales Playbook Podcast. Playbook For A Successful Year . . . Come join us this Thursday, January 11th, at 11:30 am EST for our Playbook For A Successful Year Webinar. Here are just a few of the things you’ll gain by joining us; 3 Automated Sales Tactics That Will Save You Time and Make You Money How To Add 16 More Selling Days In 2018 WITHOUT Infringing Upon Your Personal Life How To Add 1500 More “Touches”, This Year, To Your Prospecting Efforts (Even When You’re Crazy Busy) The 5 Obstacles To Building Your Business (and what you can do about it) A Simple Tactic To Free Up More Selling Time A Proven Routine To Help You Grow Your Sales  10 Ways To Absolutely ROCK Your Selling Efforts How To Blow Off Unnecessary Meetings WITHOUT Being Rude One, SIMPLE Thing That Can Make You More Productive Immediately When? January 11th at 11:30 am EST. Can’t make it? Sign up anyway and I’ll send you the replay and all the goodies listed below. View it whenever you’d like. What Do You Get? (1) 90 Minute Webinar With Over 25 Actionable Tips Worksheets Webinar Replay PLUS 2 REALLY COOL BONUSES . . . After the webinar, I’ll be sending you a FREE bonus PDF and a link to a FREE  secret resource page with additional ideas, links etc. What’s The Investment? $99 Click HERE or the button below to take the first step to a better 2018!

If your sales emails are getting ignored or if you're getting the dreaded "Remove", this week's Quick Sales Tip is for you! I take you through 3 super simple things you can IMMEDIATELY change that will get you better results. No time to listen to this FREE audio tip? Bullsh*t! Make the time! Listen to it in the car, on your flight,but let's lose the excuses and get to work! Would You Like My 20 Best Sales Email Templates? This Thursday, December 21st at 11:30 am EST, I’m going to be sharing my 4 step messaging framework, my 20 BEST sales emails and then sending everyone on their way with my sales email templates. BUT HERE’S THE THING; THERE’S ONLY 4 DAYS LEFT TO REGISTER! Here are just a few of the emails we’ll discuss; The 2 emails that generate a sick amount of appointments for me each week. The one email (with 12 different variations) that reduces doubt, skepticism and objections. The email that demonstrates your expertise. The “Little Big Horn” email. 2 emails you MUST send to your LinkedIn network. The “Social Clue” email. The “Disappearing Prospect” email. An intro email (with 30 different variations). The “Reverse Call To Action” email. When? Thursday, December 21st, at 11:30 am EST. Can’t make it that day? Sign up anyway and I’ll send you the webinar replay. View it after the holidays if you prefer. Here’s what you’ll get; (1) 90 minute webinar with over 50 ideas.  Worksheets Webinar Replay My personal sales email folder with 20 templates! How much? $99 Please click HERE  to join us (and to get your email templates)

Owning a business for the last 7 years has taught me that 99.9% of the sales reps who try to contact me; Sound the same and; Approach me the same way which is quite forgettable! In this week's free sales tip I offer a really cool tactic I ripped off from Dan Kennedy. I share several examples of how your peers have been using this tactic. I share a critical part of my 4 step messaging framework and; I take you through my Reverse Call To Action technique. So if you're looking to set yourself apart from the masses, give this week's free lesson a listen! Here are 30 MORE ways to STAND Out . . . This Thursday, December 14th, at 11:30 am EST, I’ll be hosting a special online webinar to help YOU, get the attention of a buyer, who finds it way too easy to forget about you! Have you signed up yet? Here are several things you will gain by attending; 1 simple phrase that will capture someone’s attention whether it be in an email or by phone. How to dramatically increase the probability of getting through to your potential client. Did you ever wish you could get someone to pick up their phone when you call? This tactic will help! 2 voicemail messages that will set you apart. 2 psychological tactics that will compel people to respond to you (without positioning yourself as a jerk) 2 email subject lines that will get a potential client’s attention. 2 different ways of reaching out to a potential client that 99.9% of your competitors aren’t doing. 4 things you can do via your social network to get more appointments with decision makers. 3 things you can do at your next networking event to stand out. How to use “Communication Mapping” to get on the radar screen and 5 sample “Maps” to help you stand out! 10 examples of how your peers are using “Creative Door Openers” to set more appointments. At the end of the webinar, you’ll have several new ideas to Jump Start your hunting efforts! What Do You Get? (1) 90 minute webinar with over 30 tactics Worksheets Webinar Replay A really cool PDF with over 40 ideas to help you get your potential client’s attention. What’s The Investment? $99 Can’t join us on December 14th? Purchase the webinar anyway and I’

Prospecting in today's world is a tad tricky. Why? Because our potential clients are inundated with tons of noise, distraction and; Other rep's cold calls, emails and sales pitches. In this week's Quick Sales Tip I offer a few things for you to think about that will help you stand out! 30 Ways To Get A Buyer's Attention On December 14th, at 11:30 am EST, I'll be hosting, a special online workshop to help YOU, get the attention of a buyer, who finds it way too easy to forget about you! Here's what you'll discover by joining us . . . *1 simple phrase that will capture someone's attention whether it be in an email or by phone. *How to dramatically increase the probability of getting through to your potential client. Did you ever wish you could get someone to pick up their phone when you call? This tactic will help! *2 voicemail messages that will set you apart. *2 psychological tactics that will compel people to respond to you (without positioning yourself as a jerk) *2 email subject lines that will get a potential client's attention. *2 different ways of reaching out to a potential client that 99.9% of your competitors aren't doing. *4 things you can do via your social network to get more appointments with decision makers. *3 things you can do at your next networking event to stand out. *How to use "Communication Mapping" to get on the radar screen and 5 sample "Maps" to help you stand out! *10 examples of how your peers are using "Creative Door Openers" to set more appointments. At the end of the workshop, you'll have several new ideas to jump start your hunting efforts! What Do You Get? (1) 90 minute webinar with over 30 tactics Worksheets Webinar Replay A really cool PDF with over 40 ideas to help you get your potential client's attention. What's The Investment? 90 minutes of your time, a willingness to put the ideas to work and $99 Can't join us on December 14th? Purchase the webinar anyway and I'll send you the replay,worksheets etc later that day. View it whenever you'd like. Please click HERE to secure your spot now.

The phone is a major tool for us in sales but; Many times we're simply too busy to work that muscle group so; This week I share 4 tips on how you can improve your phone game without; Spending a ton of time on it! Cold Calls That ROCK! Here’s what I’m going to share . . . How to research a potential client WITHOUT becoming a full time research analyst. 2 ways to get WARM Introductions. 5 Email Templates That WARM up a cold call. How to craft an objection resistant dialogue that gets their attention in the first 10 seconds. How to proactively prevent skepticism, doubt, resistance and, I might as well say it; OBJECTIONS! How to respond to typical objections like “Not interested/No need” “Have a supplier/Under contract” “Too busy”. How to respond to typical stalls, like “Call me back next month, next year, after the holidays, next millennium etc” “Send me your information” etc. A 3 step formula to help you regain control of your calls. 4 ways to beat nervousness and call reluctance. When? December 1st at 11:30 am EST and don’t worry if you can’t make it that day. Sign up anyway and I’ll send you the webinar replay and all the goodies listed below! Here’s what you’ll get; (1) 90 minute webinar Worksheets Webinar Replay (In case you can’t make it or you’d just like to go back for more) 5 Email Templates How Much? $99 So if you’d like to bring your phone skills up a notch or three, click HERE to secure your spot!

As much as I love the holidays, they can be really challenging for us sales folk. Prospects out of office Prospects mentally checked out and; Perhaps we might be a tad guilty of that "mental check" too! Don't worry, I have you covered! In this week's Quick Sales Tip, I offer several ways for you to absolutely leverage the heck out of a holiday week! Think I'm bluffing? Then I triple dog dare ya to listen to this audio tip! FYI . . . Next to emails, the phone is easily the noisiest channel when it comes to reaching out to a potential client! And since they are overwhelmed with the high volume of calls . . . They have assistants filtering them Voicemails stopping them and if you’re lucky enough to get through . . . You’re dealing with a person who will make a really quick judgment as to whether or not you’re worthy of being heard, let alone being granted an appointment. Sadly, less than 3% of cold calls result in an appointment! According to a report from IBM, only about 3% of all the calls you’re making result in the appointment. If you’re like most people, you think that the old “Sales is a numbers game” philosophy fixes that when all you’re really doing is more of something that was ineffective! That’s why I thought it might be time to ROCK your phone calls with a special 90 minute webinar! It all takes place on December 1st at 11:30 am EST Here’s what I’m going to share . . . How to research a potential client WITHOUT becoming a full time research analyst. 2 ways to get WARM Introductions. 5 Email Templates That WARM up a cold call. How to craft an objection resistant dialogue that gets their attention in the first 10 seconds. How to proactively prevent skepticism, doubt, resistance and, I might as well say it; OBJECTIONS! How to respond to typical objections like “Not interested/No need” “Have a supplier/Under contract” “Too busy”. How to respond to typical stalls, like “Call me back next month, next year, after the holidays, next millennium etc” “Send me your information” etc. A 3 step formula to help you regain control of your calls. 4 ways to beat nervousness and call reluctance. When? December 1st at 11:30 am EST and don’t worry if you can’t make it that day. Sign up anyway and I’ll send you the webinar replay and all the goodies listed below! Here’s what you’ll get; (1) 90 minute webinar Worksheets Webinar Replay (In case you can’t make it or you’d just like to go back for more) 5 Email Templates How Much? $99 So if you’d like to bring your phone skills up a notch or three, click HERE to secure your spot!  

Advertisers know something about us and they are brilliant at navigating around it. They know that we need to hear, read, experience something MORE than once in order for a point to register. Your buyers are the same way! In this week's Quick Sales Tip, we talk about how you can make your point, in multiple ways, over the ENTIRE sales cycle without; Coming across as incredibly repetitious! So go ahead and give it a listen, I triple dog dare ya! Would You Like To Close MORE Deals? Join us for our How To Close MORE Business webinar, this Thursday, November 16th, at 11:30 am EST! Here’s what you’ll gain by joining us; 30 ways to find buyers with a much higher degree of urgency to do the deal NOW! How to get the right players to your meetings… my definition of the “right players” might surprise you. How to establish your authority … BEFORE you even have your first meeting with your prospect. How to set the rules of engagement and outfox your competitors during highly competitive situations. 12 “Insurance Policies” you MUST take out with EVERY prospect! 12 forms of “evidence” that reduce doubt, skepticism and objections. How to create a higher degree of urgency during the “courtship” and how to ask for the business WITHOUT any of those cheesy “closing lines”! How to handle the price objection WITHOUT giving away the store and how to handle stalls like “I need to think it over” and “I need to run this by my boss”. And just for sh*ts and giggles, we might as well show you what to do when your prospect goes silent and stops responding to you. How to position yourself for a “second chance” when you lose a deal! Here’s What You’ll Get . . . (1) 90 Minute Webinar Packed With Actionable Tips. Worksheets Webinar Replay (Sent Later That Day) 2 Templates That Have Been Working Like A Charm For Me What’s The Investment? $99 Please click HERE to reserve your spot, and to take the first step to; Closing MORE of the deals you’ve worked hard to create!

In this week's Quick Sales Tip, I flag an area, that the vast majority of sales reps miss when it comes to creating their plan to sell more in the upcoming year. I offer a really cool FREEBIE, a few action items to help you kick ass and; The best thing about it; Is that you DON'T have to wait until 2018 to get started!   Important Reminder . . . Have you signed up for our Negotiate Like A Pro webinar yet? It happens, right on your computer screen, this Thursday, November 2, at 11:30 am EST. Otherwise, here’s what you’re about to miss; 7 Ways To Create Deals Where There’s A Lower Probability Of Having To Negotiate 5 Tactics That Are Likely To Be Used Against You (And Countermeasures For You To Regain Control) How To Understand (and Leverage) Behavioral Styles One Subtle Tactic That Gives You Leverage How To Create A Collaborative Negotiation What To Do When You Hit An Impasse How To Walk Away Without Killing Your Chances To Do Business In The Future When? This Thursday, November 2nd, at 11:30 am EST. IMPORTANT . . . Can’t make it this Thursday? Sign up anyway and I’ll send you the webinar replay Thursday afternoon. View it whenever you’d like! What do you get? (1) 90 Minute Webinar With A Ton Of Actionable Tips Worksheets Webinar Replay (Sent Thursday Afternoon) Bonus PDF With Additional Ideas (Sent The Following Week) How Much? $99 Click HERE to secure your spot!

If you continually find yourself in situations where you're asked to lower your price and/or negotiate your terms; This episode of The Sales Playbook Podcast is especially for you! I share 5 things you can do On The Front End to make your deals more resistant to objections, having to lower prices and having to modify your terms. Are You Leaving Money On The Table? Many sales reps LOSE money simply because they DON'T know how to negotiate! I'll be sharing my best tips during our Negotiate Like A Pro webinar! I’m going to share; 7 Ways To Create Deals Where There’s A Lower Probability Of Having To Negotiate 5 Tactics That Are Likely To Be Used Against You (And Countermeasures For You To Regain Control) How To Understand (and Leverage) Behavioral Styles One Subtle Tactic That Gives You Leverage How To Create A Collaborative Negotiation What To Do When You Hit An Impasse How To Walk Away Without Killing Your Chances To Do Business In The Future When? Thursday, November 2nd, at 11:30 am EST. What do you get? (1) 90 Minute Webinar With A Ton Of Actionable Tips Worksheets Bonus PDF With Additional Ideas (Sent The Following Week) How Much? $99 Also, this is a live virtual online event. You only have one chance to join us LIVE so click HERE to secure your spot!