CHURN FM show

CHURN FM

Summary: CHURN FM is the podcast for subscription economy pros. Every Wednesday we hear how the world’s fastest growing companies are tackling churn and using retention & engagement to fuel their growth.

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Podcasts:

 EP 101 | Mike Sasaki and Tyler Ramsey (Mitek) - How to strategically plan and successfully execute a user onboarding revamp | File Type: audio/mpeg | Duration: 2252

EP 101 | Mike Sasaki and Tyler Ramsey (Mitek) - How to strategically plan and successfully execute a user onboarding revamp

 EP 98 | David Sakamoto (GitLab) - Why customer success should be the orchestrators of your customer experience across the board | File Type: audio/mpeg | Duration: 2371

Today on the show we have David Sakamoto, VP of Customer Success at GitLab.In this episode, we talked about how David remembers names leading a team of over 200 people, the biggest differences between company giants like Cisco and hyper-growth startups...

 EP 97 | Mariah Hay - How Help Scout uses Support-Driven Growth to increase retention. | File Type: audio/mpeg | Duration: 2156

Today on the show we have Mariah Hay, VP of Product at Help ScoutIn this episode, Mariah shares the product principles she lives by, and the importance of having a cross-functional group of teams working towards outcomes with an aligned goal to avoid...

 EP 96 | Derek Steer - How Mode’s hyper-focus on a specific customer persona increases retention and crushes the competition | File Type: audio/mpeg | Duration: 2598

Today on the show we have Derek Steer, Co-founder, and CEO of Mode.In this episode, we talked about what drove Derek as an analyst to start Mode, what they do, and who their typical customers are.  We also discussed how Mode nudged competitors out of...

 EP 95 | Shanta Bodhan (SupplyShift) - Why Customer Success at SupplyShift is involved early in the sales process and how this impacts churn. | File Type: audio/mpeg | Duration: 2512

Today on the show we have Shanta Bodhan, Director of Customer Success at SupplyShift.In this episode, we talked about what drove Shanta to make the switch from HR to customer success, the different parallels between employee retention and customer...

 Ep 94 | Dan Burcaw (Nami ML) - Unique churn challenges for mobile subscription businesses and how to tackle them. | File Type: audio/mpeg | Duration: 2240

Today on the show we have Dan Burcaw, co-founder and CEO of Nami ML.In this episode, we talked about what drove Dan to build Nami ML, the unique involuntary churn scenarios with mobile apps on iTunes and Google Play stores.We also discussed the...

 EP 93 | Sydney Strader (Catalyst) - How InVision’s hyper-growth masked churn and retention rates and what was the turning point. | File Type: audio/mpeg | Duration: 2614

 Today on the show we have Sydney Strader, Head of Customer Success at Catalyst.In this episode, we talked about what motivated Sydney to make the switch from a career in marketing to customer success, how you can align compensation between sales and...

 EP 92 | Javier Suarez (Oliva) - How TravelPerk reduced churn by building features that create superpowers for their users. | File Type: audio/mpeg | Duration: 2021

Today on the show we have Javier Suarez, co-founder of Oliva.In this episode, we talked about what it feels like to start over again after building TravelPerk, a hyper-growth startup. Javier also shared how the anxiety that came with being a founder of...

 EP 91 | Kristi Faltorusso - Why IntelliShift ditched their churn risk score and now start all their customers off in the red zone. | File Type: audio/mpeg | Duration: 2822

Today on the show we have Kristi Faltorusso, VP of Customer Success at IntelliShift. In this episode, we talked about how Kristi moved from a career in marketing to customer success and why it was the best decision she ever made. Kristi also shared what...

 EP 90 | Dave Blake (ClientSuccess) - How Adobe managed the transition from selling compact discs to cloud subscriptions. | File Type: audio/mpeg | Duration: 2174

Today on the show we have Dave Blake, founder, and CEO of ClientSuccessIn this episode, we talked about what motivated Dave to start ClientSuccess and how their service helps their customers drive expansion and reduce churn, he also shares what it was...

 EP 89 | Luke Diaz (Clearbit) - How Optimizely, AppsFlyer and Clearbit approach their unique churn challenges. | File Type: audio/mpeg | Duration: 2110

Today on the show we have Luke Diaz, VP of Customer Success at Clearbit.In this episode, we talked about why Luke made a career switch from working at a Hedge Fund to diving into Customer Success, and how Optimizely shifted their go-to-market strategy...

 EP 88 | Megan Murphy - How Hotjar’s VP of Product took the “Jobs To Be Done” framework to the next level, to build a customer value driven product strategy. | File Type: audio/mpeg | Duration: 2140

Today on the show we have Megan Murphy, VP of Product at Hotjar.In this episode, we talked about the importance of delighting customers in small ways no matter the stage or size of a company, how Megan took the “Jobs To Be Done” framework to the next...

 EP 87 | Ryan Robinson (ryrob.com) - How content can be leveraged to increase retention and grow customer advocacy | File Type: audio/mpeg | Duration: 1854

Today on the show we have Ryan Robinson, founder, and blogger of ryrob.comIn this episode, we talked about how Ryan conducts revenue-generating keyword research, why revenue is his number one content metric to track, and how he helps companies with...

 EP 86 | Megan Bowen (RefineLabs) - How Grubhub successfully retains customers during mergers and acquisitions. | File Type: audio/mpeg | Duration: 2388

Today on the show we have Megan Bowen, Chief Customer Officer at RefineLabsIn this episode, we talked about what a revenue engine optimization agency does and how they help their customers grow with their demand generation framework.We also discussed...

 EP 85 | Derek Skaletsky (Sherlock) - How to develop a customer engagement score and increase retention in the process | File Type: audio/mpeg | Duration: 2180

Today on the show we have Derek Skaletsky, Founder and CEO of Sherlock.In this episode, we talked about how Derek came up with the idea to build Sherlock and why now, how Sherlock determines an engagement score, and how CS, Sales, and Marketing teams...

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