Brainfluence
Summary: Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like Robert Cialdini, Dan Pink, Guy Kawasaki, Jonah Berger, Chris Brogan, Maria Konnikova, and many more. Learn more and join the conversation at RogerDooley.com
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Podcasts:
Cognitive Biases with Richard Shotton
Work Less, Achieve More: 7 Science-Based Strategies
Move the Elephant with Tinna Nielsen
For Brands, Love is Better Than Respect
How to Ask for a Favor… and Get It!
Dan Ariely Explains the Science of Motivation
Print, Digital, and Your Brain
Rethink Your Marketing with Tom Shapiro
Close Deals Faster with John Asher
The Guy Who Saved 77 Businesses Tells You How to Fix Yours
Smarter Negotiation with Keld Jensen
How to Grow Your List from 500 to 250,000 in Three Years with Nathan Ellering
The Influential Mind with Tali Sharot
Why You Should Let Your Story Do the Work with Esther Choy
How Walmart Uses Behavioral Science with Om Marwah