Brainfluence
Summary: Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like Robert Cialdini, Dan Pink, Guy Kawasaki, Jonah Berger, Chris Brogan, Maria Konnikova, and many more. Learn more and join the conversation at RogerDooley.com
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- Artist: Roger Dooley
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Podcasts:
Ep #35 – Influence Tips from the FBI’s Former Top Behaviorist, Robin Dreeke
Ep #34: Buyer Legends with Bryan and Jeffrey Eisenberg
Ep #33: The Chemistry of Influence with Paul Zak
Ep #32: A Surprising Way to Improve Real Customer Experience
Ep #10: Psychology of Usability Design with Chris Nodder
Ep #9: Breaking Down the Persuasion Slide Theory
Ep #8: Marketing Makes Better Salespeople with John Jantsch
Ep #7: Chris Brogan on Freaks, Owners, and Entrepreneurs
Ep #6: Shopper Science, Big Data, and Neuromarketing with Dr. David Lewis
Ep #5: Developing an Impactful Online Reputation with Gini Dietrich
Ep #4: Multimedia Engagement with Carl Marci of Innerscope
Ep #3: The Seven Characteristics of Flow with Steven Kotler
Ep #2: The Psychology of Habit-Forming Technologies with Nir Eyal
Ep #1: Web Psychology and Online Persuasion with Nathalie Nahai
