The Category Queen Show

“What do I give away for free versus what do I protect or save for paid clients?” Just asking this question can add unneeded drama to your content strategy. Listen as Kinsey delves into this question and explains where your focus would suit you better in order to move you into your next level of business and success.

What is that #1 skill that draws people in and encourages them to sign up for your services? Having pretty posts may draw their attention but powerful copywriting will bring in the conversion. Tune in as Kinsey discusses the power of copywriting, how it is different than content creation and what you can do to make the shift between the two.

Are you a new coach and have been wondering if you should be doing private coaching or group coaching, to begin with? Or are you thinking about making the shift from one to another? In this episode, Kinsey talks about her philosophy that one should start private coaching before doing group. Some will agree and some will not but stop and listen as she shares the reasons why she thinks this way and just maybe it will help you choose the path that is best for you.

The commitment ladder is what we build into our content marketing in order to get people to take action with us. There are different ways that you can ask people to commit to you and when you blend this level of commitment within your content marketing, it allows people to take smaller action with us, which then leads to bigger action.

Recently on FaceBook, Kinsey, and co-host Jenny Beecher brought the Wealthy Coach Five Day Challenge to a myriad of followers. It was so good that Kinsey wanted to give you a taste of what they talked about and hopefully inspire you to adopt the Millionaire Mindset. Wealth comes from a state of feeling first. It has to come from inside you first. You have to believe it for yourself. Wealthy is a state of being and feeling into it.

Are you never sure what to post or just find that you are not getting the conversions that you were expecting? You may be a lazy marketer. That doesn’t mean you are not posting at all but may not be posting the right content. Kinsey explores the traps of lazy marketing and gives you the clues to figure out if what you ARE doing is what you NEED to be doing.

Content that Converts Clients

My Company’s Vision for 2022 & Lessons Learned from 2021

Becoming a Wealthy Coach with Jenny Beecher

Thank you for joining us for the final part of Kinsey’s Signature to Seven Mastermind. If you have not listened to the first two, we invite you to check out episodes 13 and 14 so that you too can benefit from what Kinsey has to offer in this course. Today, Kinsey discusses the Evergreen and Launching Method of client acquisition. Not sure which one would be right for you? Maybe it’s a combination. Don’t miss this opportunity to find out what Kinsey’s clients now know.

We are excited to bring you part 2 of Kinsey’s Signature to Seven Mastermind that was recently held. If you have not listened to the first one, go back to Episode 13 - Designing A High-End Coaching Program That Can Scale. In this episode, Kinsey will be focusing on messaging, marketing, and lead generation. This is really the meat of everything that we do as coaches. She will share the fundamental principles of marketing and selling to build a thriving coaching business, but also give you some tactical level strategies that you can start implementing today.

S2S: Designing A High-End Coaching Program That Can Scale - Part 1

Should I List My Prices on My Website?

Do you believe you are an introvert or an extrovert? We all have our perceptions of what those words mean, some good, some bad. Kinsey shares her thoughts about what it means to be an introvert and extrovert and what it means in developing your business. Even as an introvert you can be successful.

Kinsey dives into the Return of Investment on your offers. Too often we focus on just the monetary aspect of the ROI however there are by-products that happen from your offer for both you and your client. Listen as Kinsey shares how to stop thinking linearly and move into demonstrating all the ROI that your offer has to give.