Captivate & Close show

Captivate & Close

Summary: Captivate & Close™ is the only podcast that gives online entrepreneurs the tools they need to attract and enroll high-paying clients consistently using our breakthrough marketing strategies. Kinsey blends the foundations of online business principles with the up-to-date tactical-level strategies so you have a clear pathway for hitting your first $10K, $100K and on to 7-figures. It’s time to move beyond the outdated, ‘bro-marketing’ era and actually get noticed for your unique brilliance. Tune in for the mindset, messaging, and marketing secrets the virtually no one is talking about. For more information visit kinseymachos.com.

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Podcasts:

 Make Some More Noise In The Market | File Type: audio/mpeg | Duration: 10:21

How are you putting your offer out there? How often are you talking about it? In today’s market, you have to make some noise and turn the volume way up in order to make the sales. Listen in as Kinsey discusses how to get more attention to your offers without fear of over-communicating them.

 Key Takeaways From My $40K Mastermind | File Type: audio/mpeg | Duration: 40:05

Kinsey shares her experience with the mastermind journey that elevated her and completely changed her into a new version of herself. This episode is about the key takeaways she learned from hanging out with those brilliant people who are making a great large impact, making a lot of money and have been able to navigate entrepreneurship gracefully. “I came into this mastermind experience as somebody that felt small and felt like I don't belong. And I walked away, feeling empowered, knowing I am in the right room, knowing that my brilliance is very unique.” Do not miss these highlights: Being comfortable means being stagnant Navigate through your anxieties and fears so it doesn't consume you There’s a huge Return on Investment in relationships, connections, collaborations, and shared learnings It is not so much about strategy as it is about mindset Entrepreneurship is a spiritual journey and within that spiritual journey is your identity Content is one of your most important assets as an online entrepreneur Immature people let the gap consume them but mature people navigate that gap, lean in it, and let it leverage them 80% of what you know is what most people don't know. Whatever you think is basic is most likely not basic for other people. Free 3 Day Intensive Discover The 3-Step Process To Taking One Signature Offer To 7-Figures http://signaturetoseven.com/ (http://signaturetoseven.com) About the Host Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers. https://kinseymachos.com/ (https://kinseymachos.com/) Instagram: https://www.instagram.com/kinseymachos/ (@kinseymachos) Facebook: https://www.facebook.com/kinsmachos/ (@kinsmachos) Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app. Leave us an Apple Podcasts review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

 What’s the Potential of Your Signature Offer? | File Type: audio/mpeg | Duration: 20:42

Everything starts from the offer and having the clarity in your offer will drive everything else in your business. Kinsey shares the three biggest mistakes that she sees in the market when it comes to having a signature offer or not. Do not miss these highlights: How to scale your signature offer and get more clients through it The biggest mistake is not having a signature offer or having too many offers A signature offer can be your one to one service Don’t prematurely go into a group-like program without the solidification of your core pathway When you have that clarity in your offer, you are able to articulate what you do, demonstrate your offer, and show people how you get the results How to evaluate the potential of your signature offer Free 3 Day Intensive November 10 - 12th Discover The 3-Step Process To Taking One Signature Offer To 7-Figures http://signaturetoseven.com (http://signaturetoseven.com) About the Host Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers. https://kinseymachos.com/ (https://kinseymachos.com/) Instagram: https://www.instagram.com/kinseymachos/ (@kinseymachos) Facebook: https://www.facebook.com/kinsmachos/ (@kinsmachos) Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app. Leave us an Apple Podcasts review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

 Speaking to the Top 1% of Your Market | File Type: audio/mpeg | Duration: 12:49

In order to pull in more premium clients, you need to make both a shift in your marketing and your messaging. In this week’s episode, Kinsey discusses the importance of speaking to the top 1% of your market and gives you some strategies to create that bigger momentum you have been searching for.

 How We Created our First $52K Month | File Type: audio/mpeg | Duration: 28:47

This episode was taken from a Facebook Live recording where Kinsey shares the processes that she has used in order to earn an incredible $52k revenue in just 30 days. These are the lessons that she has learned along the way and the strategies you can implement right away so that you are able to create quantum results for yourself.

 The 3 Secrets to Selling More of Your Offers | File Type: audio/mpeg | Duration: 14:01

Selling your programs and services is not something that comes naturally to many of us. In fact, how many of you dread the process? Kinsey is here today to talk about the three secrets to selling and how to get into the right mindset that allows you to go all-in and separate you from this idea that “selling is spammy”.

 How To Prime An Audience & Build A Loyal Following | File Type: audio/mpeg | Duration: 12:05

In the previous episode, Kinsey discussed the concept of Captivate, grabbing the attention of your potential clients. Today, she discloses her next step, Connect. Listen as Kinsey shares her strategies on how to create that connection with your audience so that you are the one that they want to listen to, the one they want to buy from, be it your product or service. This phase is really about how you move people closer to the offer without showing the offer just yet.

 How to Get Noticed Online, Even if Your Industry is Saturated AF | File Type: audio/mpeg | Duration: 13:47

In this episode, Kinsey reveals her strategies on how to get noticed online, especially when you feel that your market is saturated. Just like the title of the podcast, it’s no surprise that the first and most important step to capturing attention is to become Captivating. Kinsey also talks about saturation in the marketplace; is this true or just a misconception based on our beliefs. Find out now. Do not miss these highlights: Becoming captivating is making the decision to step into your unique brilliance, bringing confidence to the market You're an expert in you, so don’t shy away Attract more people by becoming more attractive Be comfortable with the discomfort to become bigger and better If you make decisions out of current circumstances, you will never get to where you want to be About the Host Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers. https://kinseymachos.com/ (https://kinseymachos.com/) Instagram: https://www.instagram.com/kinseymachos/ (@kinseymachos) Facebook: https://www.facebook.com/kinsmachos/ (@kinsmachos) Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app. Leave us an Apple Podcasts review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

 The 3 Essential Pillars to Building a Thriving Online Coaching Business | File Type: audio/mpeg | Duration: 15:00

Kinsey takes us into the three essential pillars you need in your coaching business in order to help it thrive. This combination allowed her to hit six figures super fast and is now in the trajectory of multi-six figures in less than two years of her coaching business. If you’re struggling to build brand awareness, to get leads that are high quality, or you're struggling to get a consistent stream of clients, this episode is for you.

 Welcome to the Captivate and Close Podcast | File Type: audio/mpeg | Duration: 05:45

She’s back!! Kinsey has relaunched her podcast under a new name, Captivate and Close. Join Kinsey as she shares about becoming a mother for the third time, how that changed her life, and her motivation to leave the corporate world and hitting 6 figures one year later with her coaching business. Kinsey shares what she is going to be doing in this next season of the podcast and invites you to join her on the journey. Remember, think bigger about what’s possible for you and know that you are 100% capable of achieving it!! About the Host Kinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers. https://kinseymachos.com/ (https://kinseymachos.com/) Instagram: https://www.instagram.com/kinseymachos/ (@kinseymachos) Facebook: https://www.facebook.com/kinsmachos/ (@kinsmachos) Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app. Leave us an Apple Podcasts review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

 102: Enhancing The Experience With Your Mind, Body, And Spirit For Ultimate Business Alignment With Gina Nicole | File Type: audio/mpeg | Duration: 30:23

If you want to experience total alignment in your business by simplifying your life and creating more rhythm in your day-to-day, this is a beautiful conversation! Gina Nicole is a Feng Shui Practitioner & Spiritual Mentor who helps empaths and heart-centered entrepreneurs shift into full embodiment. The wisdom she drops in this interview is real, raw, and so powerful that you’ll want to do a double-take on how you’re running your business and if you’re allowing the physical, mental and emotional space to support you. — WHERE TO FIND GINA NICOLE — Website: https://www.ginanicole.net/ Facebook Community: https://www.facebook.com/groups/thefrequencykey/ Instagram: https://www.instagram.com/gina_nicole_b/ — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Join our FB Community: Marketing & Launch Strategies for Coaches & Consultants

 101: 5 Ways to Master Your Niche (so you can get more clients) | File Type: audio/mpeg | Duration: 15:43

In this episode, I talk about the 5 ways to become a master in your niche. Because when you master your niche, you: Go from chasing clients to clients flowing to you. Start getting recommended and referred all over the web from people that haven’t even worked with you. Get asked to speak on podcasts, at summits, and guest train in other coaches' programs. Instead of getting messages like, “You’re so inspiring!” you get messages like, “When can I hire you?” Start to experience 5-figure MONTHS which will soon lead to SIX-figure months. Tune in to learn the biggest mistakes coaches and consultants make when it comes to messaging, marketing & selling in their niche, and how to avoid them. -- I invite you to join us inside the FREE 5-day Master Your Niche Bootcamp if you want to harness the power of magnetic messaging to attract a stream of ready-to-invest clients. Claim your FREE spot here: www.kinseymachos.com/bootcamp During this Bootcamp experience, you’ll learn: How to capture the attention of a premium audience so you can stop chasing unqualified leads. How to create your signature offer that’s so irresistible, your people will be begging for it. A content strategy that positions you as the expert and has people coming back for more. The step-by-step lead generation method you’ll implement so that you never run out of clients. Launch methods that will help you SELL OUT your programs & services. A crazy simple strategy that’s resulted in a $21K day. Join us to unlock the secret weapon to attract premium clients: www.kinseymachos.com/bootcamp — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Join our FB Community: Marketing & Launch Strategies for Coaches & Consultants

 100: Top 10 Remix: The Best of 100 Episodes | File Type: audio/mpeg | Duration: 45:26

We reached 100 episodes! In celebration of the incredible reach that Launch it Girl has had, we took a look at our top 10 most popular episodes and grabbed the biggest takeaways from each. It’s a perfect combination of our incredible guest speakers as well as some solo episodes. If you’re looking to grow a millionaire mindset, step into your purpose, and create a business that creates massive impact & income (while staying aligned with yourself and your values), this is a perfect remix of inspiration and strategy. And to celebrate this milestone, we’re giving away a $100 Amazon Gift card to one lucky winner! All you have to do is “SUBSCRIBE” to the podcast, write a review, and take a snapshot of the episode and tag me in your stories. Episode 6: How to Get Known as the Expert in Your Niche Episode 33: Monetizing Your Message & Your Story with Ayelet Shipley Episode 37: Behind the Scenes of my $21k Day Episode 35: Transitioning From Employee to Full-Time Entrepreneur & The Myths About Women’s Pelvic Health with Dr. Chelsea Beyers Episode 30: Speaking to Your Ideal Client Isn’t Good Enough Anymore Episode 43: How To Tap Into Your Intuition To Find Your True Purpose Episode 34: Key Ingredients To Building A Magnetic Brand Episode 20: The Strength of a Woman, Running a 1/2 Marathon and Tapping into Your GIFTS with Marissa Staley Episode 41: The Millionaire Mindset & Investing In Yourself with Heather Quisel-Brown Episode 17: Become a Content Ninja (Without Spending Hours in Creation Mode) — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Join our FB Community: Marketing & Launch Strategies for Coaches & Consultants

 99: My Personal Struggles with Depression, Anxiety & Burnout | File Type: audio/mpeg | Duration: 23:05

I’m pulling back the curtain to reveal some of my own personal struggles with the unsexy and not-so-popular topics that don’t seem to be recognized enough in our industry. The truth is, I’m just a “normal” human, navigating all the emotions of life, finding my way through motherhood, entrepreneurship, and marriage. And I never want my audience to feel like they have to be superhuman to be successful in business. If you’ve ever felt alone in your personal struggles, this episode is to give you the sense of “community”, a newfound hope, and a normalization of experiences that aren’t surfaced often. I’m also giving you ways I’ve found myself back on track and the extra habits I’ve created to heal my mind, body, spirit. Episode 97: How To Show Up Online When Your Life Feels Messy — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Join our FB Community: Marketing & Launch Strategies for Coaches & Consultants

 98: Step-by-Step Lead Generation (SIMPLIFIED) | File Type: audio/mpeg | Duration: 12:42

If you’re overwhelmed by the word ‘Lead Generation’ or find that you’ve been convinced you need it but have never really understood how to implement it in your own business, then I’ve got the goods for you here in this episode! The truth is, you’ve got a lead generation system in your business whether you’re aware of it or not, but finding the gaps and optimizing the opportunities is where you’ll get the biggest bang for your buck. Lead generation is NOT complicated which is why I want to take the hard out of this concept and show you how easy it can be to create a pipeline of prospects and convert clients into your programs & services consistently. Did you enjoy today’s episode? Leave us a rating and review on Apple Podcasts! — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Join our FB Community: Marketing & Launch Strategies for Coaches & Consultants

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