Ortho Marketing Live

In this Ortho Marketing Podcast, Dean Steinman is joined by Janelle Baum, Sales and Marketing Representative of GetBizzy. Also known as the Energetic Orthodontic Influencer! They discuss about Unleashing Creativity, Boosting Patient Compliance and Communication.About Janelle BaumHey there! Are you ready to take your dental practice to new heights? Curious to know who the heck is Janelle Baum and why she's known as the "Ortho Influencer"? Let's spill the beans! Janelle wears multiple hats that can help transform your office. First and foremost, she is Dr. Benjamin Winters' trusted Sales and Marketing Representative, working closely with the largest dental creator in the world, famously known as "The Bentist" (@thebentistofficial).To unlock the secrets of mastering organic social media, you can set up a discovery call with Janelle to dive into Ben's incredible online course, Bizzy. Through this course, you'll learn how to boost your practice's visibility, engage with your audience, and increase conversions. Visit the link in her bio or head over to www.getbizzy.social to schedule your discovery call.But wait, there's more! Janelle also brings her expertise as a Treatment Coordinator Coach, boasting a solid track record of achieving a 90% conversion rate during her successful 7-year tenure at Aszkler Orthodontics. If your Treatment Coordinator needs some coaching, she's here to help.As an experienced improv actor, Janelle knows how to captivate an audience, making her the perfect speaker for conferences or host for webinars on enhancing office culture, improving patient compliance, and boosting office communication through social media and other platforms.And if you're looking for some laughter and entertainment, Janelle is available to create funny social media skits for your product or service.Let's connect and discover how she can bring value to your practice or business and take your sales to the next level. DM Janelle for more details. She really hopes to see you soon in a discovery call, where she'll edutain you on what Ben's course, Bizzy, has to offer – it’s a game changer in the Orthodontic industry.LinkedInFacebookInstagram

In this Ortho Marketing Podcast, Dean Steinman is joined by John Iuzzini, the Director of Accounts at Ortho Marketing. They discuss 4 tips for your treatment coordinator to bring in more patients.

In this Ortho Marketing Podcast, Dean Steinman is joined by Jeremy Pagel, Account Manager and SEO leader at Ortho Marketing. They discuss how AI has burst onto the scene and how important it is to understand the power of AI when it comes to marketing your practice and SEO strategies.

In this Ortho Marketing Podcast, Dean Steinman is joined by Alfred Griffin, CEO of Light Force. They discuss about applied technology in Orthodontics.Dr. Griffin founded LightForce Orthodontics in 2015. He received his BS in Biochemistry from the University of Virginia, after which he completed a DMD and PhD at the Medical University of South Carolina while lecturing internationally in craniofacial biology. Dr. Griffin also has a Masters of Medical Science and Certificate in Orthodontics from the Harvard School of Dental Medicine, where he currently serves as faculty, and he is an ABO-certified practicing orthodontist.

In this Ortho Marketing Podcast, Dean Steinman is joined by Amy Demas with Communicate Excellence. They discuss 3 things to help you and your practice.Amy Demas brings a unique combination of orthodontic practice management experience, career business success, leadership and creative thinking to the challenges of maximizing effective communication for orthodontic teams. She is an international speaker as well as the author of Communicate Excellence, the first book designed specifically for the communication skills of the administrative team. As the practice manager for her husband’s orthodontic practice, Amy developed and implemented streamlined protocols to optimize the productivity of the office and designed training and follow-up guidelines for each administrative role.

In this Ortho Marketing Podcast, Dean Steinman is joined by Dr. Andy Toy. They discuss the importance of utilizing your time and how vital it is to listen and adapt. "Remember to Never Treat a Stranger, and Always Treat a Friend."Dr. Andy Toy is an enthusiastic and engaging presenter with a passion for helping dentists makethe most of the Invisalign system. Andy is a General Practitioner with over 40 years’ experience of all forms of orthodontics.He started using the Invisalign system in 2007, becoming a Platinum Elite Provider and has since completed over 1000 cases.

In this Ortho Marketing Podcast, Dean Steinman is joined by Dr. Brandon Owen. They discuss how digital custom braces can unlock massive efficiency in your practice.

In this Ortho Marketing Podcast, Dean and Orthodontic Consultant, Shelley Bostrom discuss 3 Tips to Accelerate your practice growth, elevate your team performance and maximize your practice success.Introducing Shelley Bostrom- founder and owner of Align My Practice - your ultimate partner in all things orthodontics. With an unparalleled understanding of the industry, Shelley has a knack for developing customized solutions that cater to your unique needs. Her warmth and sincerity make her an exceptional collaborator, as she works hand in hand with each client to help them realize their vision. At Align My Practice, Shelley and her team offer a comprehensive range of services that are designed to supercharge your practice growth, optimize team performance, and maximize your overall success. With Shelley at the helm, you can rest assured that your practice will be in the hands of a seasoned professional who is deeply committed to helping you achieve your goals.

In this Ortho Marketing Podcast, Dean Steinman is joined by John Iuzzini, the Director of Accounts at Ortho Marketing. They discuss 4 Tips that can be implemented today on how your staff can be a game changer when it comes to new patients.

Brooke Oliphant, Treatment Coordinator Coach, Speaker & Founder of Straight-Up Sales Orthodontic Coaching, joins Dean to talk about tips you can implement today to help transform your TC into a Rockstar and bring in more starts for your practice!Straight-Up Sales Orthodontic Coaching was founded by Brooke Oliphant, a high-converting and awarded Treatment Coordinator with a lifetime of experience as an entrepreneur, to empower Orthodontic Treatment Coordinators with the sales skill sets and confidence necessary to increase practice profitability. This is accomplished via an online education platform and custom 1-to-1 coaching. Their partnership results in elevated same-day contracts, increased conversion rates, a uniquely designed New Patient Experience that "sells itself", and practice profitability that's scalable to meet and exceed both short-term and long-term goals. "It's my belief that we can always better our best. Straight-Up Sales is a perfect partner for growth-focused Doctors and Treatment Coordinators looking to take their practice and career to the next level." ~ Brooke Oliphant

Eric Romingquet, founder of TX Converter, and Dean talk about how their partnership provides practices with an unbelievable opportunity to both pull in more leads and be able to convert these leads to actual starts even months later! Tune in to hear how it's possible to guarantee new patients for your practice in 2023!

Tyler Loveall, founder of OrthoPatients, and Dean talk about how having an organized lead management system and timely follow-up procedure can increase your patient conversions by 3000%! Tune in now to hear how OrthoPatients gets your leads through your door with their own proven strategy.

Dean and Eric Romingquet, CEO/President of Tx Converter, talk about why having the proper process in place for follow-ups can change your practice. Orthodontic offices overall have a 60% patient conversion- so what happens to that other 40%? More than likely they've been lost to time and most offices don't have the ability to follow up on these leads. That's where Tx Converter comes in! With their program, they are able to convert these lost leads with the possibility of bringing back $100,000+ of lost revenue. Want to know how? Listen to this podcast today!

Dean and Sr. Account Manager, Cameron Gee, discuss how you can use community outreach to build your practice's brand. From charity involvement to the importance of customer service, make sure to listen to the podcast to see what you can do to build your brand's awareness today.

In the final part of our three-part series, Dean and Jill discuss implementing a marketing strategy that works best for your own practice and team. They talk about the type of marketing your practice should be involved in and how your staff plays a major role in its success. If you're running marketing campaigns to pull leads into your office but don't have a winning team in place, you could be wasting your time and money!Don't forget to head to OrthoMarketing.com/DreamTeam and download your copy of this episode's worksheet: The Ultimate Digital Marketing Checklist For A Winning Practice