Digital Podcast
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics show

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

Summary: Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.

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Podcasts:

 13. Adjusting Your Mindset: Tips To Overcome Imposter Syndrome And More | File Type: audio/mpeg | Duration: 27:23

13. Adjusting Your Mindset: Tips To Overcome Imposter Syndrome And More

 12. Relativity: The Brain Can't Value One-Off Items | File Type: audio/mpeg | Duration: 43:03

12. Relativity: The Brain Can't Value One-Off Items

 11. Anchoring & Adjustment: The 1 Word That Increased Sales 38% | File Type: audio/mpeg | Duration: 52:56

11. Anchoring & Adjustment: The 1 Word That Increased Sales 38%

 10. On Air Strategy Planning Session with Mariel Court | File Type: audio/mpeg | Duration: 51:08

10. On Air Strategy Planning Session with Mariel Court

 9. Loss Aversion: Why Getting New Stuff Is Not The Same | File Type: audio/mpeg | Duration: 38:41

9. Loss Aversion: Why Getting New Stuff Is Not The Same

 8. What is Value? | File Type: audio/mpeg | Duration: 45:02

8. What is Value?

 7. Change Management (It’s Still Not About The Cookie) | File Type: audio/mpeg | Duration: 48:15

7. Change Management (It’s Still Not About The Cookie)

 6. How To Sell From The Stage | File Type: audio/mpeg | Duration: 50:49

6. How To Sell From The Stage

 5. The Truth About Pricing | File Type: audio/mpeg | Duration: 47:46

5. The Truth About Pricing

 4. Questions or Answers | File Type: audio/mpeg | Duration: 29:46

4. Questions or Answers

 3. Do Lead Magnets Work and Do You Need One? | File Type: audio/mpeg | Duration: 46:09

3. Do Lead Magnets Work and Do You Need One?

 2. The Top 5 Wording Mistakes Businesses Make | File Type: audio/mpeg | Duration: 53:47

2. The Top 5 Wording Mistakes Businesses Make

 1. Unlocking The Secrets Of The Brain | File Type: audio/mpeg | Duration: 50:33

1. Unlocking The Secrets Of The Brain

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