Nemo Radio

From parking cars to overseeing a team of 12,000 cast members, Dan Cockerell did it all during a 27 year career at Walt Disney World. On this episode of Nemo Radio, he shares the unique leadership, business and branding lessons he discovered working inside the Magic Kingdom. EPISODE LINKS Visit Dan's website at https://dancockerell.com/

My father died when I was 17. Today, I came across a grainy photo from 1977 that captures in one chaotic moment where his focus was most nights. In the image, he's on his hands and knees, crawling on the floor as my two older sisters (ages 6 and 4) ride on his back. His left arm is reaching out, keeping my two-year-old self from falling over as I laugh hysterically at his antics. Nearby, our family dog Molly monitors the situation, ready to pounce in on the fun at a moment's notice. What I remember (and what is eternal) was my father's character and his choice to spend time pouring into the lives of his kids vs. chasing career ambitions. Kids spell "love" T-I-M-E and it's a major reason I work from home and shape my schedule around our family life (not the other way around). I would give anything for more time with my dad, and it impacted me profoundly that he was always home around 4pm every day and available for me on weekends too. In today's online era, there is literally no excuse not to do work you love and shape your work schedule around your family (not the other way around). If you find yourself reading this on yet another Monday morning where you're miserable at work and missing your family, then let's do something about it! Back in 2012, I worked a "safe" day job that paid me six figures and had great benefits. And I was miserable. I used to drive home each evening listening to the song "Moving Backwards" by Ben Rector, daydreaming about a time when I'd walk into my boss' office and say the opening words to the song: I saw you there and looked you straight between the eyes and said, "I'm leaving." One day, I finally did. When I quit that "safe" day job, I had one client, enough money for 30 days and a stay-at-home wife and three young boys depending on me. It wasn't a "safe" situation. I didn't have investors or a huge pile of cash to fall back on. What I did have, however, was a plan - using the Internet (LinkedIn in particular) to find, engage and sell to my ideal clients. I share the entire story on this Webinar: https://linkedinriches.com/webinar-coaching/ One thing I'd discovered watching my dad in the 17 years we had together was that he didn't play it safe with life. He dared to be great and dream big. So I decided I would, too. So after quitting that "safe" day job back in 2012, I'm still standing, six years later, writing you this note from my home office. Regardless of whether you ever want to work with me directly inside one of my online courses or via 1-on-1 coaching, my challenge to you is this ... Build your work around your family life - not the other way around. The impact of this will long outlive your work-related accomplishments, as evidenced by the photo I shared above. Sound like a plan? Good. Now let's make it happen!

It took me 14 seconds and it ended up landing me a $10,000 USD marketing contract. Best of all, it's a super simple, scalable approach you can utilize over on LinkedIn right now! EPISODE LINKS Read more about the story and see the actual "Send it in Jerome!" video here: https://linkedinriches.com/generate-leads-using-linkedin/

It was a smelly, stinky adventure, but it reminded me of the core secret to selling more of anything and becoming more successful in business and life. EPISODE RESOURCES: You check out the book "Psycho Cybernetics" here: https://amzn.to/2kxXbXz

Nothing makes your customers less happy than this unappealing and off-putting behavior. Make sure you're not falling into this bad habit the next time you engage with a potential (or current) client or customer!

It sounds strange, but a new book I'm reading reveals the legitimate business risks you can run in building strong social relationships with your clients and customers. I'll unpack it all on this episode of Nemo Radio, along with explaining how to navigate what can often be a perilous relational journey with your paying clients and customers.

I first discovered it back in 1997, and it's helped dictate all of my personal and professional success as a result. So why aren't more experts willing to share it? I'll unpack the secret (and how it impacts your business in particular!) on this episode of Nemo Radio! HAVE A QUESTION? Email me -- john@linkedinriches.com and I'll try and answer it on an upcoming episode!

Are LinkedIn Ads a good fit for you and your business? How well do they work vs. Facebook Ads? What type of creative content goes into a high-converting LinkedIn Ad? On this episode of Nemo Radio, AJ Wilcox of B2Linked joins me to discuss all things LinkedIn Ads. AJ runs his own LinkedIn Ads Agency (B2LinkedIn) and is nationally recognized as an authority on all things LinkedIn Ads. EPISODE LINKS Check out AJ's website: https://b2linked.com/ Follow AJ on Twitter: https://twitter.com/b2linked Connect with AJ on LinkedIn: https://www.linkedin.com/in/wilcoxaj/

Rod Burkert is a 62 year old former CPA who decided to take his Business Coaching practice on the road (literally), traveling the across the United States with his wife and dogs in an RV while coaching his clients remotely. On this episode of Nemo Radio, Business Coach Rod drops by (from his RV, of course!) to share the secrets to telling your story, winning new business by building trust and adding value in a niche marketplace, the surprising approach he takes to online video and much more. This episode is a virtual road trip through several critical secrets that will help you build your personal brand, grow your business and sell more WITHOUT having to be pushy, spammy or sleazy. EPISODE LINKS Visit Rod's website: https://rodburkert.com/ Connect with Rod on LinkedIn: https://www.linkedin.com/in/rodburkert/

Nemo Radio Listener Chioma Njoku asks (and I answer) 2 important questions about how to not only re-engage your ideal prospects on LinkedIn, but also how to get them off of LinkedIn and into your email list. I also share a super savvy, smart personal branding secret Chioma has worked into her business as well! EPISODE LINKS Check out Chioma's "The Mindful Bookkeeper" website here: https://www.themindfulbookkeeper.com/

There are 2 huge lessons in this episode, starting with how a book I found for $1.99 online is worth (at least!)10,000 times the price I paid for it.

Here's a step-by-step walkthrough of what goes into a successful, list-building landing page online. Discover the exact words, phrases and strategies you should use to make sure people want to opt-in to join your email list once they hit your landing page! Special thanks to listener Larry Johnson for asking to cover this topic. If you'd like to have me personally answer YOUR question on an upcoming episode of Nemo Radio, send me an email to john@linkedinriches.com with your question! EPISODE LINKS Go to https://linkedinriches.com/ to see the specific steps I walk through on this landing page!

If you're going to get criticized or trolled online (as I recently did), you might as well learn some lessons and get some value from the experience. On this episode, I'll reveal the 4 Lessons Critics Can Teach You, and why they're so important to embrace and utilize if you want to build your brand and grow your business online. EPISODE LINKS To see the LinkedIn profile template that caused all the consternation, visit this link -- https://linkedinriches.com/summary/

Top Marketer and Speaker Fabio Marrama stops by Nemo Radio to share his tips on leveraging two of LinkedIn's most powerful features to help you grow your personal brand and win new business. Fabio is a Top 40 Under 40 Award Winner based from Hamilton, Ontario, Canada, and shares how he's blown up his personal brand in particular using these two specific (and often ignored!) features on LinkedIn. Don't miss these tips! EPISODE LINKS Connect with Fabio on LinkedIn: https://www.linkedin.com/in/fabiomarrama/

The note was filled with the same strange mixture of fear, excitement and the unmistakable yearning for freedom that I'd experienced firsthand 6 years earlier. On this episode of Nemo Radio, I'll unpack what the email asked, how it applies to MANY of you listening right now, and what to do if and when you land in this situation. FREE RESOURCES Get a free copy of my bestselling book LinkedIn Riches here: https://linkedinriches.com/