A Shark's Perspective show

A Shark's Perspective

Summary: “A Shark’s Perspective” is the podcast with the Who’s Who in marketing. Your host, Kenneth (Shark) Kinney, is a highly accomplished & creative marketer, growth executive, & nationally-renowned consultant & speaker on digital & TV.

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Podcasts:

 #61 - Interconnected TV Campaigns | File Type: audio/mpeg | Duration: 00:27:06

Conversation with Sona Pehlivanian, the Vice President of Addressable Campaign Management and Operations at New York Interconnect and a subject matter at leveraging data for more effective TV and cross channel campaigns.

 #60 - To A/B or Not to A/B, Test Is The Question | File Type: audio/mpeg | Duration: 00:25:29

Conversation with Caitlin Halpert, a Growth Engineer at 3Q Digital and a subject matter expert in performance and digital marketing.

 #59 - How Accurate Is Your Data | File Type: audio/mpeg | Duration: 00:34:48

Conversation with Josh McGrail, Vice President at Accudata Integrated Marketing and a subject matter expert in leveraging data for behavioral analytics and strategic audience targeting.

 #58 - What Is Your Personal Data Worth | File Type: audio/mpeg | Duration: 00:31:37

Conversation with Jodi Daniels, a Certified Informational Privacy Professional, the Founder of Red Clover Advisors, and a subject matter expert in online data strategy.

 #57 - Through Another Lens | File Type: audio/mpeg | Duration: 00:31:06

Conversation with Beverly Robertson, the former corporate marketing executive, marketing agency co-founder, former president of the National Civil Rights Museum, and now the Interim CEO of the Memphis Chamber of Commerce and she’s also a subject matter expert in race relations as well as civil rights.

 #56 - Consumer Behavior and the Millennial Disruption | File Type: audio/mpeg | Duration: 00:41:29

Conversation with Somi Arian, the founder of Smart Cookie Media, the creator and producer of the documentary “The Millennial Disruption”, and a subject matter expert in the consumer behavior of millennials and of producing content.

 #55 - A Series of Digital Summit Marketing Conferences | File Type: audio/mpeg | Duration: 00:38:00

Conversation with Eric Gregg, the Co-founder and Executive Director of Tech Media and the Digital Summit Series of marketing conferences.

 #54 - Just Text Me | File Type: audio/mpeg | Duration: 00:36:57

Conversation with AC Evans, the CEO and founder of drips.com and a subject matter expert in lead generation and marketing automation.

 #53 - Blockchain for Customer Acquisition for Everyone | File Type: audio/mpeg | Duration: 00:25:48

Conversation with John Hargrave, a Blockchain subject matter expert, the CEO of Media Shower, the Publisher of BITCOIN MARKET JOURNAL, and the author of "Blockchain for Everyone".

 #52 - The Red Thread in Your Story | File Type: audio/mpeg | Duration: 00:44:11

Conversation with Tamsen Webster who is part keynote speaker, part message strategist, full-time “Idea Whisperer” on that big idea, and a subject matter expert in marketing and storytelling.

 #51 - Learn Online from an Edupreneur | File Type: audio/mpeg | Duration: 00:24:46

Conversation with Grant Aldrich, the CEO and founder of OnlineDegree.com and a subject matter expert in online education as well as the entrepreneurial spirit.

 #50 - SEO, Content, Tips, Tricks, and Tools | File Type: audio/mpeg | Duration: 00:29:28

Conversation with Melissa Sciorra, the Senior SEO Manager at SmarterTravel (a TripAdvisor Company) and a subject matter expert on why content marketing matters.

 #49 - After the Website | File Type: audio/mpeg | Duration: 00:36:21

Conversation with Dan Golden, the CEO, Chief Search Artist, and co-founder of Be Found Online, a leading digital marketing agency.

 #48 - Deep in the Amazon Strategy | File Type: audio/mpeg | Duration: 00:42:02

Conversation with Nii Ahene, the COO and co-founder of CPC Strategy and a Subject Matter Expert in Amazon marketing and advertising.

 #47 - Fifty Shades of Marketing | File Type: audio/mpeg | Duration: 00:33:40

Conversation with Deb Gabor, the CEO of SOL Marketing, an expert in brand strategy, and the author of the bestselling book, “Branding is Sex”.

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