Podcast – Not a Real Job

B2B social media is the topic du jour on episode 36. Joel and Chris answer a question from a listener who sells a niche building material, and offer advice on the value of a social media presence, even if you aren't selling directly to customers. We also discuss productivity apps for the thousandth time. Talking Points Wunderlist 1Password Asana Building the White House Düdle Submit your own questions

No questions this week, just a glorious half hour of Joel and Chris babbling about life, business, and all the awesome stuff our fans made this week. Also: Düdle, the amazing party game created by NARJ superfan Oz, is now on Kickstarter! Support Oz and this amazing game, because we both want copies really badly. Talking Points Düdle is on Kickstarter! The full Düdle doodle of Chris and Joel joelkelly.ca: the super cut! Special thanks to listener Eli Braver Running a business is hard Hugh MacLeod/Gapingvoid cartoon ("The Sex & Cash Theory") On Motivation Think we should have guests? Let us know in the comments! Thanks to Oz Hatke for the amazing drawing this week!

We're a day late for April Fool's Day, but that's not stopping us. (Well, it's not stopping Chris. Joel had reservations.) When we're not busy with goofs and gags, we discuss the results of one of the book marketing tips that Chris suggested for Joel in episode 32, and recap the March that was. (You can view the full stats for March at our monthly roundup post.) ALSO. Subscribe to our email list to get our Ten Marketing Commandments for Small Businesses! ALSO ALSO. Let us know how you found the show in the comments below (or via Twitter). Talking Points Demon snowman April Fools' Day Joel's animation screenshot DollarPhotoClub PhotoPin The March 2014 roundup

This week we give advice to Juicebox Bandits, a California-based rock band looking to level up their marketings. We do a brainstorm, talk about websites, and decide on "NARJologists" as our demonym of choice. Talking Points Someone make a supercut of our "what are you drinking" moments, please? Juicebox Bandits Rick and Morty on Instagram Buy Joel's book so he stops talking about it on the show Chris's social media tracker

On this week's show, Joel shares updates on his book's marketing, and we brainstorm ideas to help him share the book with new people. Then Chris shares a branding problem that will be familiar to many small businesses and service providers. Be sure to send in questions for next week too so we don't have to keep talking about ourselves! Oh yeah, we also get a bit grumpy about Saint Patrick's Day. You've been warned. Talking Points Fiverr Joel's site (buy his book!) Listen via Stitcher photo credit: kevin dooley via photopin cc

Joel's short story, No Greater Love Than This, has been released! Go buy it. I'll wait. Bought it? Good. This week, we discuss the story's release and touch on some of the marketing that Joel has done. We also answer a listener question about SEM and SEO (that's "search engine marketing" and "search engine optimization). Talking Points No Greater Love Than This Joel's radio appearance Udemy AdWords course Moz photo credit: MoneyBlogNewz via photopin cc

This week, we share the results of our second ad on MBMBaM, gush about the awesome fans who came to our NYC meetup, and look at Patreon, a service for helping artists make a living doing their thing. Will it work for you? Listen and find out... Oh, by the way, it's Wednesday! We're going to try releasing the show on Wednesdays from now on. Can't promise we'll be consistent about it, but that's the new goal, at least. Talking Points Patreon: "Support the creators you love" Andrew Sullivan's "The Dish" as a subscription-based blog Düdle Mother's Ruin photo credit: moriza via photopin cc

The original show we recorded for Episode 29 was what we call in the podcasting biz "unlistenable". Just the worst. So Chris and Joel, united once again — at last! — in New York City recorded an episode together that's much, much better. Sorry if you're still not, like, "Wow this is awesome." It's better, okay? Deal. In this episode, we talk about using social media for your on-the-side business, and making the most of your off-season marketing. Also, Chris has no memory of what happened after recording this episode because he got too drunk. So that's pretty funny. Talking Points Buffer Our amazing Money Zone spot on the latest MBMBaM photo credit: avrene via photopin cc

Our advice podcast finally has questions to answer! This week we answer questions from listener Oz, who has questions about web analytics and Kickstarter projects. Talking Points Web Analytics Terminology (pdf) Google Analytics @ Lynda.com Google Analytics @ Udemy Kickstarter game theory Düdle Our NYC meetup photo credit: kenteegardin via photopin cc

Burnout, and fighting it, are the topics of this week's Not a Real Job. We discuss why virtual businesses need business hours and the importance of setting limits. Also: thanks Canada for supporting us on iTunes! We promise not to blab on about it in the future. Talking Points Why your virtual small business needs small business hours You're only as busy as you think you are Submit a question photo credit: Ryan Tir via photopin cc

We were on #MBMBaM! This week, we deconstruct the results of our first major ad spot on our favourite podcast (other than ours), "My Brother, My Brother and Me". Was it successful? Did we see relevant results? How do you turn your body into hot dogs? Talking Points MBMBaM #185 (with our ad!) Some basic stats, as of recording (measured between Jan 26–Feb 1): 215 unique visitors 480 page views 1.79 pages per visit 01:44 average duration on the site 68.66% bounce rate 78.36% new visitors 370+ new subscribers Key Performance Indicators Photo by user weather-systems on Flickr. CC-BY-SA.

Welcome new listeners! In this episode, we catch up with Joel's writing project (it's done! well... the first draft is, anyway). We also answer a question (sent in by our audio editor) on whether or not the iPad means the death of the desktop computer. Talking points Rum Mixers iA Writer Pro Star Trek gadgets Dan Harmon, and his story circles photo credit: tribehut via photopin cc

(Sorry for the audio issues on this one! We had a really bad Skype connection) Joel and Chris discuss building and working with teams, and all the things that can make you a leader instead of a manager. Also discussed: how working with remote teams are different from in-the-office teams, how Joel buys his team with drink and gifts (kidding), and other related topics. It's a dry episode, but we'll make it up to you next week. Talking Points Joel's notes from the Podcamp Halifax talk that inspired this episode TeamSnippets Track podcast downloads through Google Analytics photo credit: Ant1_G via photopin cc

This week we answer a listener's question about the future of Facebook, give very vague predictions about the future of social media in general, banter a lot, and ignore Joel. Also, please rate us on iTunes! It's the best way to get people to listen (other than spamming your friends with the link). Show notes Listener question from @allangates1 Pew Research study on teen social media use (warning: PDF) 3 million teens left Facebook in the past three years, according to iStrategyLabs (published after recording); via @petershankman Rate us on iTunes photo credit: torremountain via photopin cc

This week we answer your questions! Ever wonder how you can grow your social media audience for your small business? Well this is the show for you! In this episode, Joel and Chris drink grown-up drinks, talk about making ads for NARJ, and tell you how to grow your social media following. Show notes Two If By Sea in Halifax Global Microbrand What your business actually sells Feature photo credit: djwtwo cc