Summary: Today's podcast is an audio recording (by the author) of Chapter 7 (http://CLOSINGBIGGER.NET/wp-content/uploads/sales-training-podcast/GuerrillaSocialMediaMarketing-Chapter7.mp3) of Guerrilla Social Media Marketing (http://guerrillasocialmediahq.com). A book that was released (globally) this past October that I co-authored with Jay Conrad Levinson. It is a full unabridged version with some side-comments from myself of course. If you want to start reading thebook on your iPad in the next 5 minutes you can always pick up a copy at the iTunes store (http://itunes.apple.com/us/book/guerrilla-social-media-marketing/id417673071?mt=11).
