#211 - Monthly Giving Programs and Donor Retention with Erika Carley




Nonprofit Lowdown show

Summary: <p>Join me and my friend Erika Carley, AKA Queen of Monthly Giving to learn about Chive Charities and their incredible monthly giving program. 4K monthly donors, 98% month-over-month retention rate. Need I say more?</p> <p>Erika shares how to design, manage and grow a monthly giving program. We talk about her best strategies, what she's learned, and how there is no silver bullet to making people feel cared for.</p> <p><strong>To connect with Erika, visit:</strong> <a href="https://www.linkedin.com/in/erika-carley123/" rel="noreferrer ugc nofollow" target="_blank">https://www.linkedin.com/in/erika-carley123/</a><br> <strong>To visit Chive Charities to see the storytelling in action:</strong> https://chivecharities.org/</p> <p>Quote from Erika: " When starting offering monthly giving levels, start small but don't end small."</p> --- Support this podcast: <a href="https://anchor.fm/nonprofitlowdown/support" rel="payment">https://anchor.fm/nonprofitlowdown/support</a>