Summary: Ty Shay, Global CMO of Norton Lifelock, joins Marketing Trends to discuss how to create a campaign that will stick in people’s minds, how marketers misunderstand their basic function, and why Ty thinks you should turn off your marketing.
Summary: Ty Shay, Global CMO of Norton Lifelock, joins Marketing Trends to discuss how to create a campaign that will stick in people’s minds, how marketers misunderstand their basic function, and why Ty thinks you should turn off your marketing.