Summary: Who can people compare you to? Relatable branding for your marketing. <br><br>The Brand Messaging Podcast Wait What Really OK Episode 42 is hosted by Brand Messaging Strategist Loren Weisman. Loren discusses the concept of relatable branding and how it can supplement your marketing by making better initial and vicarious connections. <br><br>It might almost sound like a joke but who can you be compared to both inside and outside of your business? Think about a wider approach to connect people to what you do, who you are as well as what and who they remind you of. <br><br>Too many people get caught up in the idea of not wanting to be compared to anyone else, while it can actually open a door and start a connection whether serious, humorous or just familiar. <br><br>This episode is sponsored by The Treasure Coast Real Estate and Trade Expo 2017 <br>To become a sponsor or an exhibitor at the event: Email <a href="mailto:tctradeexpo@gmail.com">tctradeexpo@gmail.com</a> or visit: <a href="http://tctradeexpo.com/" rel="noopener">http://tctradeexpo.com/</a> today.<br><br>Who can people compare you to? Relatable branding for marketing is the title of episode 42. <br><br>This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.<br>************************************************<br>Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. <br>************************************************<br>Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. <br>*****************************************************<br>Fish Stewarding Group (Orlando Division) <br>207 West Plant Street<br>Winter Garden, Florida, 34777-0991<br>*************************************************<br>Links<br>FSG URL: <a href="https://fishstewarding.com/" rel="noopener">https://fishstewarding.com/</a><br>LW URL: <a href="https://lorenweisman.com/" rel="noopener">https://lorenweisman.com/</a><br>Podcast Info: <a href="https://lorenweisman.com/brand-messaging-podcast/" rel="noopener">https://lorenweisman.com/brand-messaging-podcast/</a><br>Videos: <a href="https://youtube.com/lorenweisman/" rel="noopener">https://youtube.com/lorenweisman/</a><br>Pictures: <a href="https://instagram.com/lorenweisman/" rel="noopener">https://instagram.com/lorenweisman/</a><br>Amazon Author Page: <a href="https://amazon.com/author/lorenweisman" rel="noopener">https://amazon.com/author/lorenweisman</a><br>********************************************** <br>Music Credits: Opening Theme Song<br>“Fully Licensed Wait What Really Ok Theme Song" by RKVC. <br>Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). <br>Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) <br>********************************************** <br>Music Credits: Closing Theme Song<br>“News and Information Podcast Percussion Outro” by Doug Hinrichs. <br>Copyright 2016 Dig And Be Dug Music (BMI).<br>Administered by Bass Ackwards Music (BMI)<br>**********************************************<br>Who can people compare you to? Relatable branding for marketing
