Social Media Marketing Podcast show

Social Media Marketing Podcast

Summary: Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

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  • Artist: Michael Stelzner, Social Media Examiner
  • Copyright: Social Media Examiner

Podcasts:

 Twitter Cards for Blogs: How to Set Them Up - 97 | File Type: audio/mpeg | Duration: 47:26

Have you heard of Twitter cards? Are you wondering how you can use them for your business? In this episode you'll discover the different types of Twitter cards available, how to set them up and what to tweak in order to have more customization. What is a Twitter card? A Twitter card is a way for you to add more text and images to your tweets.  Show Notes: https://www.socialmediaexaminer.com/97

 Marketing Instagram Style: What Marketers Need to Know - 96 | File Type: audio/mpeg | Duration: 43:00

Do you use Instagram for marketing? Are you wondering how you can grow an Instagram following that will build your business? In this episode, I interview Jenn Herman, who blogs at Jenn's Trends and is one of our top 10 social media blog winners for 2014. Her blog focuses on social media management. Show Notes: https://www.socialmediaexaminer.com/96

 Relationship Marketing: How to Secure Guests Who Become Allies - 95 | File Type: audio/mpeg | Duration: 41:10

Do you want to grow better relationships with market influencers? Are you wondering if interviewing people can help your business? In this episode, I interview John Lee Dumas, author of the book Podcast Launch and host of the EntrepreneurOnFire podcast—a top-ranked business podcast.  Show Notes: https://www.socialmediaexaminer.com/95

 Teaching Sells: How to Gain Trust and the Sale by Teaching - 94 | File Type: audio/mpeg | Duration: 40:19

Are you looking for a way to grow your influence while making more sales? Do you ever wonder if teaching is right for your business? In this episode, I interview John Jantsch, who's written four books, including Duct Tape Marketing. His newest book is Duct Tape Selling. John helps small- and mid-sized businesses enhance their sales and marketing efforts.  Show Notes: https://www.socialmediaexaminer.com/94

 Crisis Management: What to Do When Your Business Makes a Public Mistake - 93 | File Type: audio/mpeg | Duration: 32:35

Is your business ready for a social media crisis? Are you wondering what you should do if you or a colleague makes an embarrassing public mistake? In this episode, I interview Gini Dietrich, author of the brand-new book, Spin Sucks: Communication and Reputation Management in the Digital Age, and founder of the blog Spin Sucks. She runs Arment Dietrich, a PR agency. Show Notes: https://www.socialmediaexaminer.com/93

 Blog Comments: Should Your Blog Shut Down Comments? - 92 | File Type: audio/mpeg | Duration: 39:28

Do you like to get comments on your blog? Have you ever wondered if you should allow comments or shut them down? In this episode, I interview Mark Schaefer, a college educator and author of four books. His blog is Grow and his latest book is Social Media Explained. Tim McDonald is director of community at the Huffington Post, founder of My Community Manager and a member of the No Kid Hungry Social Council.  Show Notes: https://www.socialmediaexaminer.com/92

 Haters: How to Deal With Haters and Trolls of Your Business - 91 | File Type: audio/mpeg | Duration: 54:41

Have you ever been publicly criticized or mocked for something that you did? Are you wondering how you can deal with this type of negativity when it happens on social media? In this episode, I interview Marcus Sheridan, who blogs at The Sales Lion, is host of The Mad Marketing Podcast and is a partner at River Pools & Spas. Marcus is a consultant and keynote speaker.  Show Notes: https://www.socialmediaexaminer.com/91

 Google Analytics: How to Make Smart Marketing Decisions - 90 | File Type: audio/mpeg | Duration: 43:48

Do you want to know if your content and social activities are supporting your business? Are you wondering how you can use Google Analytics to track your progress? In this episode, I interview Andy Crestodina, author of Content Chemistry and co-founder of Orbit Media (a Chicago-based web design agency). Andy has also written for Social Media Examiner and he's a Google Analytics expert.  Show Notes: https://www.socialmediaexaminer.com/90

 LinkedIn Publishing Platform: What Marketers Need to Know - 89 | File Type: audio/mpeg | Duration: 39:07

Do you publish long-form content? Are you wondering if the new LinkedIn publishing platform can help your business? In this episode, I interview Stephanie Sammons, a LinkedIn marketing expert and CEO of Wired Advisor, a digital marketing platform that helps financial advisors create and publish content. She blogs at Build Online Influence.  Show Notes: https://www.socialmediaexaminer.com/89

 Google+ Marketing Tactics: How to Promote Your Content on Google+ - 88 | File Type: audio/mpeg | Duration: 44:19

Do you use Google+ for business? Are you wondering how to promote your content on Google+? In this episode, I interview Lynette Young, author of Google+ for Small Businesses. Her agency helps businesses thrive with social media. Lynette is a Google+ marketing expert who has more than 1.5 million followers on Google+.  Show Notes: https://www.socialmediaexaminer.com/88

 Freak Success: A Dialog With Chris Brogan - 87 | File Type: audio/mpeg | Duration: 40:26

Do you feel like you don't fit in? Are you wondering how you can succeed in business by being different?  In this episode, I interview Chris Brogan, publisher and CEO of Owner Magazine, co-author of The Impact Equation and host of The Owner's Mind podcast. His latest book is called The Freaks Shall Inherit the Earth. Show Notes: https://www.socialmediaexaminer.com/87

 Launching: Why Podcasts Are a Hot New Way to Launch a Product - 86 | File Type: audio/mpeg | Duration: 48:18

Are you getting ready to release a product, book or service? Do you want to know how a podcast can boost your launch? In this episode, I interview Brian Clark and Chris Ducker. Brian is the founder of Copyblogger Media and host of the New Rainmaker podcast. Chris Ducker is the author of Virtual Freedom and host of The New Business Podcast.  Show Notes: https://www.socialmediaexaminer.com/86

 Connecting With People: How to Be Human With Your Social Marketing - 85 | File Type: audio/mpeg | Duration: 41:31

Do you struggle to connect with people on social media? Are you wondering how to be human with your social marketing? In this episode, I interview Bryan Kramer, a social business strategist, CEO of PureMatter and host of the From the Author's Point of View podcast. His new book is called Human to Human. Show Notes: https://www.socialmediaexaminer.com/85

 Stop Marketing, Start Engaging: How to Get Social Media to Really Work - 84 | File Type: audio/mpeg | Duration: 42:00

Do you use social media marketing to grow your business? Are you wondering how to get others to say great things about your brand or product? In this episode, I interview Scott Stratten, author of UnMarketing and co-host of the UnPodcast. His latest book is QR Codes Kill Kittens.  Show Notes: https://www.socialmediaexaminer.com/84

 Visual Storytelling: How to Use Visuals, Videos and Social Media to Market Your Business - 83 | File Type: audio/mpeg | Duration: 41:29

Do you use visuals to market your business? Are you wondering how you can tell a story with visuals? In this episode, I interview Ekaterina Walter, chief marketing officer at Branderati and author of Think Like Zuck. Her newest book is called The Power of Visual Storytelling. Ekaterina shares why storytelling is important for your business. Show Notes: https://www.socialmediaexaminer.com/83

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