Business English Study - inspiring students & teachers Feed

Business English Lesson - ASTON MARTIN - how to place the brand (intermediate level) | File Type: audio/mpeg | Duration: 3:41

How does Aston Martin compete with other luxury car brands? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Lesson - LEICA - focus on the business (advanced level) | File Type: audio/mpeg | Duration: 5:27

Why was Leica slow to react to digital technology? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Lesson - MANOLO BLAHNIK - added value (elementary level) | File Type: audio/mpeg | Duration: 1:39

Manolo Blahnik creates beautiful shoes, but what is so special about them? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Lesson - FENDER & GIBSON - when business rocks (advanced level) | File Type: audio/mpeg | Duration: 3:59

How does an established company keep business rocking? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Lesson - ART of WAR - how to negotiate (intermediate level) | File Type: audio/mpeg | Duration: 3:29

How can a 2,000 year old book help with negotiations? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Lesson - EASYJET - how to strategize (advanced level) | File Type: audio/mpeg | Duration: 4:11

What strategy did EasyJet use to grow the company? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Lesson - BENETTON - the power of publicity (elementary level) | File Type: audio/mpeg | Duration: 3:03

Did Benetton's controversial publicity damage the brand? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Lesson - GUCCI - how to save the business (intermediate level) | File Type: audio/mpeg | Duration: 3:05

Gucci almost failed. How did the owners save the business? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Lesson - JAY Z - the businessman (advanced level) | File Type: audio/mpeg | Duration: 5:41

Jay Z is an international star and successful businessman. What is his secret? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Lesson - MANCHESTER UNITED - how to negotiate (intermediate level) | File Type: audio/mpeg | Duration: 5:27

Manchester United is a global brand. How does the club generate money? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Lesson - RAY BAN - how to sell cool (elementary level) | File Type: audio/mpeg | Duration: 3:16

How does Ray-Ban sell cool? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Lesson - EBAY - how to empower (advanced level) | File Type: audio/mpeg | Duration: 3:56

How does eBay empower people? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Lesson - RED BULL - marketing techniques (elementary level) | File Type: audio/mpeg | Duration: 4:32

Red Bull uses 'buzz marketing' to promote its products. What is that? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Lesson - MAKITA - the power of business (intermediate level) | File Type: audio/mpeg | Duration: 1:11

Makita makes power tools. How powerful is the company? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Lesson - ALIBABA - how to build trust (intermediate level) | File Type: audio/mpeg | Duration: 4:00

Alibaba is a an on-line trading site. Why trust it? (MP3 FILMS are FREE to use. For PDF study lesson buy here)

Business English Study - inspiring students & teachers