James Schramko Interview

Summary: This is a great interview I did with James Schramko... Links mentioned in the podcast: www.superfastbusiness.com www.fastwebformula.com http://freedomocean.com http://mikesacademy.com http://mikecowles.com Hey! This is Mike Cowles, and welcome to the Internet marketing podcast. Today, I'm gonna be able to do a conversation with one of my favorite internet marketer James Schramko from www.superfastbusiness.com and today's topic is Mindset. Mike: Hey! This is Mike Cowles of www.mikespodcast.com and today I have the privilege of having on one of favorite marketers; he's a guy that I really look up to a lot and just really respect and relate to a lot too. He's name is James Schramko. James, how are you doing, buddy? James: Doing very well thank you Mike. Mike: Excellent! Well, one of the things I really like about you is a just your mindset and your attitude. It's almost kinda stellar cause you come across as a really relax, but you're kinda locomotive kind of a businessman. James: I think I am a pretty relax. I am just being myself. M: Sure. I remember I was listening to I think you were talking to Dan from Lifestyle Business and you mention that you put out around 3,000 posts in like 7 months or 9 months, is that right? J: Easily, yeah. I got a couple of communities and I'm also a member of a few other communities and forum marketing has been one of my long term strategies because it got so many elements around helping you understand your market and I find it enjoyable to post in this and its something that I do every single day and have done almost since the time I started online so its no doubt I've racked up thousands and thousands of posts. M: Well, I tell you one of the things I noticed. My sister was actually, we talk a little about this before we jump on a call, but my sister was the one who told me about you and the way that she describes you was a “he's a guy who does internet marketing but what he does differently than all the other guys is he really treat it as a business.” I remember thinking “Hmmm, okay. Sounds kinda interesting!” as soon as I started listening to your podcasts I notice that you weren't just teaching you were saying, “Hey, here's how to do it. I can show you for free right now, tell you all the core elements or you could buy my products where I could show you hand by hand or step by step whatever or our team can do it for you.” I just thought what a great concept because I know for me personally I talk to a lot of different marketers and one of the challenges is just mindset for a lot of people. If they're not technical, they get stuck on that. If they're shy, they won't make videos or whatever it is. So to be able to say I teach you how or our team will do it for you is such a great solution. You know what I'm saying? J: Yeah and it's like there's really three ways that work well, there's the “I'll teach you how to do it so you could do it yourself” such as the “DIY market” we're very familiar with especially with renovation shows popular. Then there's the “done for you” just like the “hands off give me some money and I'll do it for you” which is great. But there's one in the middle which is really popular especially with my community and that's “we do it” and that's where we sit down and do something together. It's not just teaching them how to do it, leaving them to their own devices and its not just doing for them but its a combination of “you know what we'll talk about it and then we'll actually do it together and then now you know how to do it.” Its a sort of they're getting partial, a little bit of each. I absolutely think that a huge mistake people make is actually trying to learn how to do things they shouldn't be learning in the first place. More people should be taking done for you solutions. M: Yeah. I agree a hundred percent. I do coaching as well and I have people come in and they're like “Great! Should I learn how to do HTML?