Summary: Jason Jennings (http://www.jason-jennings.com/) who USA Today (http://www.usatoday.com/) named him one of the three most in-demand business speakers in the world, joins me Anna Farmery (http://theengagingbrand.typepad.com/the_engaging_brand_/conta.html) for the he latest show of the free The Engaging Brand podcast (http://www.blubrry.com/engaging/1549571/podcast-404-dont-be-social-media-crazy/) covering social media (http://www.theengagingbrand.com/2012/04/art-of-search-optimisation.html), business ideas and brand marketing tips (http://www.theengagingbrand.com/2012/04/are-you-the-new-expert.html). Today we discuss * How the definition of leadership includes the desire for intentional reinvention . * What Coke Industries ask their leadership to keep reinventing themselves, to develop leadership qualities (http://www.theengagingbrand.com/2012/09/leadership-podcast.html). * Is there a scale between improvement and reinvention? What is the difference between continuous improvement and reinvention? * Why you shouldn't wait as a leader to fix it! Develop leadership skills that cause the pain to reinvent * How customers can help you in the reinventing process. * How leadership development is about letting go of the right things and holding on tight to the right things * Are the leadership skills about defining the right things rather than the ability to hold two opposing thoughts * How guiding principles are the key to business growth * Should we build time into our business diaries to think about these opposing thoughts? * The secrets behind of Ikea and Starbucks business growth * The balance of the past and the future. If you want to listen to my previous talk with Jason Jennings on his book The Reinventors (http://www.jason-jennings.com/books/BK-The_Reinventors.html), the listen to Show 388 - How to Reinvent Yourself (http://www.theengagingbrand.com/2012/06/reinvention.html). Remember you can email your thoughts to anna@theengagingbrand.com (mailto:anna@theengagingbrand.com), tweet me at twitter (http://twitter.com/engagingbrand) or discuss it on Google+ (https://plus.google.com/u/0/107639911923457772951) (https://plus.google.com/u/0/107639911923457772951)
