LinkedIn and B2B: A Match Made in Heaven




This Week in Social Media show

Summary: Guest: Matt Magee, VP, Digital Strategy, PJA Facebook is the big social network that everyone’s always talking about, but LinkedIn delivers the professional audiences that B2B marketers crave. And as it continues to grown past 100 million users, it keeps getting more appealing. But how can B2B marketers take advantage of the many opportunities that LinkedIn has to offer? Join host Mike O’Toole with guest Matt Magee, VP, Digital Strategy, PJA, as they discuss real-world success stories and share best practices for getting the most out of LinkedIn.