Summary: We invite you to join us in exploring the significance of Building Science Journalism in today's world. Our conversation features two accomplished, knowledgeable, and profound authors who have dedicated themselves to this field: Brian Pontililo and Aaron Fagan. Along the way, we will delve into the evolving role of bloggers and social media influencers within the AEC industry. We will also acknowledge the fact that manufacturers now possess multiple avenues to convey their public relations and marketing messages to their target audiences.
