How to start a 5-star hotel and make it world-famous in 2-years without spending a fortune.

Summary: The Henry Jones, located in downtown Hobart, Tasmania, is an internationally recognised 5-star hotel ... and for good reason. It's an amazing product in an equally amazing location. It was the brainchild of my guest today - Richard Crawford - who along with his business partner (Flora De Kantzow) - very cleverly won the tender against a 28-strong field including some of the world's biggest hotel chains. Oh, and without any previous hotel experience. You gotta love that!<br> <br> Opening in 2004, The Henry Jones very quickly established itself as a leading hotel and destination within Australia thanks to a segment on the renowned travel show Getaway ... then, shortly after, a half-page review in the New York Times. Boom! Listen in to how they did it ...