Eagle Boys Pizza founder talks Guerrilla marketing, growing through innovation, how to define your price position. #sbbm
![Small Business Big Marketing show](https://d3dthqtvwic6y7.cloudfront.net/podcast-covers/000/027/428/small/small-business-big-marketing.jpg)
Summary: What do innovation, guerrilla marketing, and price positioning have in common? They're all marketing strategies Tom Potter, founder of Eagle Boys Pizza and Crusty Devil Bakehouse, has used to build his brands.