256. Brooke Torres: Start-Ups + Personalized Running Shoes




For The Long Run: Exploring the Why Behind Running show

Summary: <p>Brooke is the CEO and founder of <a href="https://join-hilma.com/">Hilma</a>, a new type of running shoe with an ultra personalized fit. She is a road and trail runner, hiker, and outdoor enthusiast who prioritizes adventure and spending time with her community.</p> <p><br></p> <p>In this episode we talk about:</p> <p>-following curiosity in running and business</p> <p>-gaining confidence to pursue goals and challenges</p> <p>-Brooke’s company Hilma, creating running shoes with a personalized fit</p> <p>-behind the scenes of a start-up: funding, profitability, launching, team building and trust</p> <p>-women in leadership and entrepreneurship</p> <p>-trade offs in work, athletics, and life</p> <p><br></p> <p>Check out Brooke’s running shoe company <a href="https://join-hilma.com/">Hilma</a> and follow along on Instagram @joinhilma</p> <p>Follow Brooke on Instagram @brookektorres and For The Long Run @forthelrpod</p> <p>--- Support this podcast: https://anchor.fm/forthelongrun/support</p> <p><br></p> <p><strong>Lauren Daniels</strong></p> <p>Thank you to Lauren Daniels for supporting the podcast. Lauren is a realtor helping buyers and sellers in the Greater Denver-Boulder area. With incredible attention to detail, Lauren helped me find the perfect home right near the trails, and made the whole home buying process as smooth and stress-free as possible. So, if you’re even considering buying a home in this area, I highly recommend working with Lauren. You can reach her at <a href="mailto:ldaniels@milehimodern.com"><u>ldaniels@milehimodern.com</u></a>, and let her know we sent you. Follow Lauren on Instagram @lauren.in.colorado</p> <p><br></p> <p><strong>Goodr</strong></p> <p>This episode is also brought to you by <a href="http://goodr.com/ftlr"><u>Goodr. Goodr</u></a> have the slickest shades around, for only $25 and $35. They don't slip or bounce, and stay on my face way better than more expensive sunglasses.</p> <p>If you'd like to support me and the show, treat yourself to a pair (or two) and head over to <a href="https://goodr.com/ftlr"><u>Goodr</u></a> and get free shipping with the code FTLR. Your face will thank you!</p> --- Support this podcast: <a href="https://podcasters.spotify.com/pod/show/forthelongrun/support" rel="payment">https://podcasters.spotify.com/pod/show/forthelongrun/support</a>