How to Turn Your Blog into a Membership Site with WordPress




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Summary: Many blogs generate thousands upon thousands of revenue per month through such methods as affiliate marketing, sponsorships and advertisements. However, it’s important to note that a blog is simply a form of content marketing you can use to drive customers to your business. It is not a business on its own. One single change to Google’s algorithm or the loss of a sponsor can wreak havoc on a business built as a blog. A much smarter route involves creating a product of some sort and using your blog to drive traffic toward it. A membership site provides one way to do just that.If you have an active blog that sees a consistent flow in traffic and revenue, a membership site may be a great option for you. It’ll allow you to turn your most active readers into paying customers by forming a community around your blog and turning it into a brand. Most importantly, it’ll allow you to generate a predictable amount of what’s known as “monthly recurring revenue” or “MRR.” Let’s get into this post and talk about why this is important.What is a Membership Site?A membership site is a type of subscription service that offers content, goods and/or services in exchange for what are usually monthly or annual payments. Content usually involves exclusive written content, podcasts and video content. Goods can be anything from merchandise, such as apparel and mugs, to online courses. Services can be any type of service related to your niche, but it can also mean things like consultations and exclusive chats.Payments are generally made on a month-to-month or annual basis, as stated before. However, some membership sites charge subscribers every three months or every six months.Why You Should Turn Your Blog Into a Membership SiteThere are a lot of ways to make money blogging. You can get started with affiliate marketing, find companies to sponsor your blog or specific posts or even display ads across your site. However, nothing beats the security of offering your own products. Sure, you can publish your own book or launch an online course, but it can be hard to predict how much revenue your business is going to generate when you offer one-off products.A membership site allows you to generate monthly recurring revenue, a predictable amount of money your business will receive on a monthly or annual basis (or however often you decide to charge subscribers). This type of revenue offers more security for your business because it’s generated consistently on a schedule you can predict. One-off products don’t tend to generate much after their launch period unless you spend more to remarket them continuously.Membership sites are also complementary for... You are listening to the topic about "How to Turn Your Blog into a Membership Site with WordPress", if you want to read the full article, please visit https://geniuswp.com or the link in the description.