Summary: <p>Live Streaming is an important ingredient in improving social media engagement of any brand. This has its perks for several reasons; your audience can access valuable information immediately, you can create a stronger relationship with your followers and reach a broader audience. This creates a seamless trust and loyalty between brand and consumer.</p> <p>Facebook algorithm ranks live video higher in peoples’ news feeds, which helps in the content more likely be seen organically. This results in live videos having upto 148% higher organic reach than any other form of content.</p> <p>To help us understand the benefits of LIVE Videos, we had Olu Sobanjo, President of Story Sellers Consulting as the guest in the Digital Marketing Gyaan Podcast. She is Video Strategist, a highly motivated & purpose-driven Business Coach helping entrepreneurs worldwide use the power of their uniqueness to build profitable & sustainable businesses.</p> <p>To know more about her, visit - <a href="https://www.olusobanjo.com/">https://www.olusobanjo.com</a></p> <p>Get her Magical Go Live Formula at - <a href="https://livevideolikeapro.com/">https://livevideolikeapro.com</a></p> <p><br></p> <p>#LiveVideos #LiveStreaming #VideoMarketing #FacebookLIVE #VideoContent #SocialMedia #DigitalMarketing</p>
