Summary: The Art of Conversation (3 steps) After an intense conversation with a world leader in MLM organizations, we boiled down the primary thing that people struggle with when it comes to running their own businesses. 1-Starting Conversations with Prospects 2-Recording their Conversations 3-Following Up with their Conversations Tom Chanault and I discussed an app that does the heavy lifting for you called Contact Mapping. You may want to check it out.